They Sent It

ICYMI: Sale is LIVE

Better Than Black Friday

Active TruthWednesday, Oct 14, 2026 at 6:00 AM EasternKlaviyo
Active TruthICYMI: Sale is LIVE
Subject
ICYMI: Sale is LIVE
Preview text
Better Than Black Friday
From
hello@activetruth.com
Sent
Wed Oct 14, 2026, 6:00 AM ET
Sent to
activetruth.com, Australia (activetruth.com.au)
Size
69 KB
Images
15
Links
30, 8 of them buttons
Subject length
19 characters

Against Active Truth's usual

Sent in its busiest hour, 6 AM, which holds 44% of its emails. The subject is 19 characters; its average is 29.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Active Truth <[email protected]>
Subject
ICYMI: Sale is LIVE
Date
Wed, 14 Oct 2026 10:00:11 +0000 (UTC)
Message-ID domain
geopod-ismtpd-8
Return-Path domain
send.activetruth.com
DKIM signature
d=activetruth.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-lkgmd with SMTP
  2. from (unnamed) by geopod-ismtpd-8 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Oct 16, 2026 5:15 AMThe $27 Wardrobe Essential
Oct 15, 2026 6:10 AMAn update from us
Oct 15, 2026 1:54 AMA Note From Our Founders 👯
Oct 14, 2026 6:00 AMICYMI: Sale is LIVE (this email)
Oct 13, 2026 6:18 PMBetter Than Black Friday is LIVE
Oct 13, 2026 4:00 AMAll you need to know 👀
Oct 13, 2026 1:53 AM10% off for you! ⭐

More from Active Truth

All Active Truth emails

Sent the same day by similar brands

Same ESP and the closest weekly volume, sent on Oct 14, 2026.

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.