
AFRM emails
AFRM sends about 5 emails a week through Klaviyo, most often on Thursday around 8 PM Eastern.
- ESP
- Klaviyo
- Emails a week
- about 5
- Busiest send time
- Thursdays at 8pm ET
- Last sent
- Today · Oct 29
- Tracked since
- Mar 2026
- Emails collected
- 167
- Website popularity
- Top 1 million sites
Recent emails
Oct 29, 2026 12:00 PM
Your Next Big Night Starts Here
Oct 28, 2026 8:35 PM
Romantic, with an edge.
Oct 27, 2026 11:34 PM
Something Caught Your Eye?
Oct 27, 2026 8:05 PM
Something Extra
Oct 27, 2026 4:11 AM
Have Your Followed Us Yet?
Oct 26, 2026 8:05 PM
Never Too Much
Recent subject lines
All subject linesSubject lines average 21 characters. Each one opens the email it came from.
| Picture | Sent (Eastern) | Subject | Preview text |
|---|---|---|---|
| Oct 29, 2026 12:00 PM | Your Next Big Night Starts Here | Introducing: AFRM After Hours | |
| Oct 28, 2026 8:35 PM | Romantic, with an edge. | Moody florals and the prints that keep selling out. | |
| Oct 27, 2026 11:34 PM | Something Caught Your Eye? | Be Bold. Make It Yours. | |
| Oct 27, 2026 8:05 PM | Something Extra | Beaded lace, flocked mesh, and a holiday sheen. | |
| Oct 27, 2026 4:11 AM | Have Your Followed Us Yet? | We love seeing you in AFRM | |
| Oct 26, 2026 8:05 PM | Never Too Much | Faux fur, dressed up for party season. | |
| Oct 25, 2026 8:01 PM | The Trend Report | The Cool Girl Guide to Fall | |
| Oct 25, 2026 11:30 AM | The Cool Girl Guide to Fall | What’s in, what’s next, and how to wear it. |
Archive
View full archiveOctober 2026 32 emails
View allOct 25, 2026 8:01 PM
Oct 25, 2026 11:30 AM
Oct 24, 2026 8:00 PM
Oct 24, 2026 11:02 AM
Oct 24, 2026 1:34 AM
Oct 23, 2026 8:00 PM
When AFRM sends
35% of its emails arrive in the 8 PM hour, with a second, smaller wave around 11 AM. Thursdays are the busiest day.
| 12a | 1a | 2a | 3a | 4a | 5a | 6a | 7a | 8a | 9a | 10a | 11a | 12p | 1p | 2p | 3p | 4p | 5p | 6p | 7p | 8p | 9p | 10p | 11p | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mon | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 2 | 2 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 13 | 0 | 0 | 0 |
| Tue | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 1 | 3 | 1 | 0 | 0 | 0 | 13 | 0 | 0 | 1 |
| Wed | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 | 0 | 1 | 2 | 1 | 3 | 1 | 1 | 0 | 0 | 15 | 0 | 0 | 0 |
| Thu | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 10 | 1 | 0 | 2 | 1 | 3 | 0 | 0 | 11 | 0 | 0 | 0 |
| Fri | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 3 | 2 | 4 | 0 | 1 | 6 | 1 | 0 | 0 | 0 | 4 | 0 | 0 | 0 |
| Sat | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 3 | 9 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| Sun | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 | 22 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| Mon | Tue | Wed | Thu | Fri | Sat | Sun | |
|---|---|---|---|---|---|---|---|
| 12a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 1a | 0 | 0 | 0 | 0 | 0 | 1 | 1 |
| 2a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 3a | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| 4a | 0 | 2 | 0 | 0 | 2 | 1 | 0 |
| 5a | 1 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 8a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 9a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 10a | 2 | 2 | 3 | 2 | 3 | 3 | 3 |
| 11a | 2 | 0 | 0 | 0 | 2 | 9 | 22 |
| 12p | 0 | 0 | 1 | 10 | 4 | 1 | 0 |
| 1p | 0 | 0 | 2 | 1 | 0 | 0 | 1 |
| 2p | 1 | 1 | 1 | 0 | 1 | 0 | 0 |
| 3p | 0 | 3 | 3 | 2 | 6 | 0 | 0 |
| 4p | 0 | 1 | 1 | 1 | 1 | 0 | 0 |
| 5p | 0 | 0 | 1 | 3 | 0 | 0 | 0 |
| 6p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 8p | 13 | 13 | 15 | 11 | 4 | 1 | 1 |
| 9p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 10p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 11p | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
FewerMore(busiest cell: 22 emails)
Based on 167 emails received from Mar 16 to Oct 29, 2026. Times in US Eastern. How we collect · When all brands send
How often AFRM sends
Complete months have run between 19 and 26 emails.
- Busiest month
- Jul 2026, 26
- Quietest month
- Jun 2026, 19
- Busiest day
- Thursday, 31
- Quietest day
- Saturday, 16
About AFRM
- ESP
- Klaviyo
- Website popularity (CrUX)
- Top 1 million sites
- Tracked since
- Mar 2026
- Emails collected
- 167
- Emails a week
- about 5
- Last sent
- Oct 29, 2026
- Sends from
- noreply@
shopafrm.com - Subject length
- 21 characters avg
Counts include automated emails such as a welcome series. Website popularity is the bracket the brand's site falls in by visits, from Google's public Chrome UX Report (CrUX).
Similar sending frequency
| Latest email | Brand | ESP | Website popularity | Emails a week | Busiest day | Last sent | |
|---|---|---|---|---|---|---|---|
| Klaviyo | Top 1 million sites | about 5 | Saturday | Oct 27, 2026 | Klaviyo · about 5 a week · busiest Saturday · last sent Oct 27, 2026 | ||
| Klaviyo | Top 1 million sites | about 5 | Thursday | Oct 29, 2026 | Klaviyo · about 5 a week · busiest Thursday · last sent Oct 29, 2026 | ||
| Klaviyo | about 5 | Friday | Oct 29, 2026 | Klaviyo · about 5 a week · busiest Friday · last sent Oct 29, 2026 |











