It’s Not About the Fish

Preview text: Happy Friday, Afuera! I’m sitting here sipping a little espresso ( Black Gold, of course )…

Afuera Coffee Co.Friday, Aug 7, 2026 at 10:11 AM EasternKlaviyo
Afuera Coffee Co.It’s Not About the Fish
Subject
It’s Not About the Fish
Preview text
Happy Friday, Afuera! I’m sitting here sipping a little espresso ( Black Gold, of course )…
From
matt@afueracoffee.com
Sent
Fri Aug 7, 2026, 10:11 AM ET
Size
10 KB
Images
1
Links
3, 2 of them buttons
Subject length
23 characters

Against Afuera Coffee Co.'s usual

Sent in the 10 AM hour, which holds 9% of its emails; 25% arrive in the 6 AM hour. The subject is 23 characters; its average is 30.

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What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Matt from Afuera Coffee Co. <[email protected]>
Subject
It’s Not About the Fish
Date
Fri, 07 Aug 2026 14:11:55 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.afueracoffee.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.afueracoffee.com s=mtd1
List-Unsubscribe
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Servers it passed through, newest first

  1. from kl-203-24-12.kmta.shared.klaviyomail.com [170.203.24.12] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Aug 18, 2026 3:01 PMWhat is Seatrees?
Aug 14, 2026 7:31 AMA Doggy Welcome Home
Aug 11, 2026 6:00 AMBetter Coffee. Better for People.
Aug 7, 2026 10:11 AMIt’s Not About the Fish (this email)
Aug 4, 2026 2:45 PMChoose your charity too!
Aug 1, 2026 2:24 AMGone Soon!
Jul 31, 2026 6:00 AMNew places. New adventures. 🤙☕️

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