It's getting cold. Good.

Preview text: The Soft Life It is getting colder. Honestly, that is the best part. Here is what we are…

Alessa

Wednesday, Nov 4, 2026 at 5:00 AM EasternKlaviyo

AlessaIt's getting cold. Good.

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It's getting cold. Good. - email from Alessa

Using this email in an article? Credit: Alessa email via They Sent It, with a link to this page. Full-size image

Subject: It's getting cold. Good.
Preview text: The Soft Life It is getting colder. Honestly, that is the best part. Here is what we are…
From: hello@alessa.se
Brand: Alessa
ESP: Klaviyo
Sent: Wed Nov 4, 2026, 5:00 AM ET
Sent to: Sweden (alessa.se), alessafur.com, alessafurs.com
Size: 19 KB
Images: 14
Links: 14, 2 of them buttons
Subject length: 24 characters

Against Alessa's usual

Sent in the 5 AM hour, which holds 12% of its emails; 14% arrive in the 1 PM hour. The subject is 24 characters; its average is 30.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From: Alessa <[email protected]>
Reply-To: [email protected]
Subject: It's getting cold. Good.
Date: Wed, 04 Nov 2026 10:00:09 +0000
Message-ID domain: klaviyomail.com
Return-Path domain: k3.send.alessa.se
DKIM signature: d=shared.klaviyomail.com s=def1; d=send.alessa.se s=mtd1
List-Unsubscribe: Present, one-click

Servers it passed through, newest first

from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

	Nov 6, 2026 5:00 AM	Coat weather, officially
	Nov 5, 2026 12:00 PM	Your first Alessa, 15% off
	Nov 5, 2026 5:00 AM	The ones that keep selling out
	Nov 4, 2026 5:00 AM	It's getting cold. Good. (this email)
	Nov 3, 2026 12:01 PM	The Noir Edit
	Nov 2, 2026 3:21 PM	Here's $15, on us
	Nov 1, 2026 11:03 AM	Before the spell lifts, hours left