American Girl emails

americangirl.com

American Girl sends about 17 emails a week through Klaviyo, most often on Sunday around 7 PM Eastern.

Emails a week
about 17
Busiest send time
Sundays at 7pm ET
Last sent
Yesterday · Nov 2
Tracked since
Mar 2026
Emails collected
222
Website popularity
Top 50,000 sites

Recent subject lines

All subject lines

Subject lines average 38 characters. Each one opens the email it came from.

PictureSent (Eastern)SubjectPreview text
Nov 2, 2026 1:21 AMGift all-day play this holiday—just one click awayDiscover bundles for Daisy Davenport, Disney dolls, and more!
Nov 1, 2026 7:00 PM⏰ Hours left...save 20% before it's over!Last chance to shop hundreds of must-haves—including select dolls. Ends tonight.
Nov 1, 2026 7:00 PM⏰ Hours left...save 20% before it's over, friend!Last chance to shop hundreds of must-haves—including select dolls. Ends tonight.
Nov 1, 2026 9:07 AM🚨Final day, Subscriber! 20% off ends tonightTime’s running out to save on hundreds of must-haves—including select dolls.
Nov 1, 2026 9:01 AM🚨Final day, friend! 20% off ends tonightTime’s running out to save on hundreds of must-haves—including select dolls.
Nov 1, 2026 9:00 AM🚨Final day! 20% off ends tonightTime’s running out to save on hundreds of must-haves—including select dolls.
Oct 31, 2026 7:00 PM⏰ Tomorrow's your last chance, Subscriber: Save 20%If you love it, don't wait. Shop select dolls & hundreds more must-haves while there's…
Oct 31, 2026 7:00 PM⏰ Tomorrow's your last chance, friend: Save 20%If you love it, don't wait. Shop select dolls & hundreds more must-haves while there's…

All subject lines

EarlierSeptemberAugustMarch

When American Girl sends

31% of its emails arrive in the 7 PM hour, with a second, smaller wave around 9 AM. Sundays are the busiest day.

Emails by weekday and hour, US Eastern
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
Mon021000000810003012091100
Tue311000000810000102081101
Wed201020020420000310090051
Thu2110000005432021000121111
Fri300000000900302010081100
Sat0001000119000012010100010
Sun10003010113101012000121211
Emails by hour and weekday, US Eastern
MonTueWedThuFriSatSun
12a0322301
1a2101000
2a1111000
3a0000010
4a0020003
5a0000000
6a0000001
7a0020010
8a0000011
9a88459913
10a1124001
11a0003000
12p0002301
1p0000000
2p3002211
3p0131022
4p1010100
5p2200010
6p0000000
7p9891281012
8p1101101
9p1101102
10p0051011
11p0111001

FewerMore(busiest cell: 13 emails)

Based on 222 emails received from Mar 16 to Nov 2, 2026. Times in US Eastern. How we collect · When all brands send

How often American Girl sends

The two complete months so far had 67 and 103 emails. April, May, June and July were not collected, so they are drawn as gaps and left out.

  1. March 2026: 3 emails
  2. April 2026: not collected
  3. May 2026: not collected
  4. June 2026: not collected
  5. July 2026: not collected
  6. August 2026: 43 emails
  7. September 2026: 67 emails
  8. October 2026: 103 emails
  9. November 2026: 6 emails

Dashed outline: April, May, June, July not collected.

Based on 222 emails received from Mar 16 to Nov 2, 2026. Times in US Eastern. How we collect

Busiest month
Oct 2026, 103
Quietest month
Sep 2026, 67
Busiest day
Sunday, 41
Quietest day
Saturday, 27

About American Girl

ESP
Klaviyo
Sites
americangirl.com, americangirl.ca
Website popularity (CrUX)
Top 50,000 sites
Tracked since
Mar 2026
Emails collected
222
Emails a week
about 17
Last sent
Nov 2, 2026
Sends from
news@americangirl.com
Subject length
38 characters avg

Counts include automated emails such as a welcome series. Website popularity is the bracket the brand's site falls in by visits, from Google's public Chrome UX Report (CrUX).

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Report an errorLast updated Nov 3, 2026

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