Well... the rumours became true.

Preview text: After a week of rumours, we're making it official.

Sunday, Jun 14, 2026 at 3:30 AM EasternKlaviyo

Ape the LabelWell... the rumours became true.

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Against Ape the Label's usual

Sent in the 3 AM hour, which holds 19% of its emails; 31% arrive in the 4 AM hour. The subject is 32 characters; its average is 30.

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from o1313.shared.klaviyomail.com [167.89.100.8] by our receiving server with ESMTPS
by recvd-…-pv8c6 with SMTP
from (unnamed) by geopod-ismtpd-52 with HTTP

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	Jul 6, 2026 4:08 AM	Your salon problems - solved
	Jun 18, 2026 11:13 PM	It's now or full price \| EOFY ends at midnight ⏳
	Jun 15, 2026 12:04 PM	135,000+ hairdressers can't be wrong
	Jun 14, 2026 3:30 AM	Well... the rumours became true. (this email)
	Jun 11, 2026 4:01 AM	Fwd: Have you heard?
	Jun 8, 2026 5:26 AM	Your staff uniforms are a tax write-off (you're welcome 💅)
	Jun 5, 2026 5:04 AM	Basic? Never. Essential? Always.