AppSumo subject lines
120 subject lines averaging 19 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Nov 2, 2026 10:02 AM | Full Animation ahead | 20 | TL;DR: Animate your site, answer leads 24/7, and book smarter before the price goes up… | Nov 2, 2026 10:02 AM · 20 characters. TL;DR: Animate your site, answer leads 24/7, and book smarter before the price goes up… | |
| Nov 1, 2026 10:01 AM | The door to more | 16 | TL;DR: Find leads on Google Maps, curate better captions, and more with this week’s top… | Nov 1, 2026 10:01 AM · 16 characters. TL;DR: Find leads on Google Maps, curate better captions, and more with this week’s top… | |
| Oct 30, 2026 10:02 AM | Busywork that handles itself | 28 | TL;DR: New bookkeeping and follow-up tools are here. Runner AI and Admaxxer get pricier at… | Oct 30, 2026 10:02 AM · 28 characters. TL;DR: New bookkeeping and follow-up tools are here. Runner AI and Admaxxer get pricier at… | |
| Oct 30, 2026 10:02 AM | Hit the books | 13 | TL;DR: New bookkeeping and follow-up tools are here. Runner AI and Admaxxer get pricier at… | Oct 30, 2026 10:02 AM · 13 characters. TL;DR: New bookkeeping and follow-up tools are here. Runner AI and Admaxxer get pricier at… | |
| Oct 29, 2026 10:00 AM | Deal of the Day: LeadOcean (10% off) | 36 | TL;DR: Unlimited verified leads at 10% off, new tools, and two deals going up in price | Oct 29, 2026 10:00 AM · 36 characters. TL;DR: Unlimited verified leads at 10% off, new tools, and two deals going up in price | |
| Oct 28, 2026 10:02 AM | Just dropped: New deals and flash sales ⚡ | 42 | TL;DR: We’ve got new deals, quick flash sales, and some tools at their lowest prices (but… | Oct 28, 2026 10:02 AM · 42 characters. TL;DR: We’ve got new deals, quick flash sales, and some tools at their lowest prices (but… | |
| Oct 28, 2026 10:00 AM | Genie in an email | 17 | TL;DR: We’ve got new deals, quick flash sales, and some tools at their lowest prices (but… | Oct 28, 2026 10:00 AM · 17 characters. TL;DR: We’ve got new deals, quick flash sales, and some tools at their lowest prices (but… | |
| Oct 27, 2026 10:01 AM | Fresh tools in the store | 24 | TL;DR: Yesterday's drops go up in three hours, three new tools just launched, and some… | Oct 27, 2026 10:01 AM · 24 characters. TL;DR: Yesterday's drops go up in three hours, three new tools just launched, and some… | |
| Oct 27, 2026 10:01 AM | Tech-Zavi | 9 | TL;DR: Yesterday's drops go up in three hours, three new tools just launched, and some… | Oct 27, 2026 10:01 AM · 9 characters. TL;DR: Yesterday's drops go up in three hours, three new tools just launched, and some… | |
| Oct 26, 2026 10:00 AM | Caption obvious | 15 | New tools have arrived (and they go up in price tomorrow). Meet Framekit, CourseGlade LMS… | Oct 26, 2026 10:00 AM · 15 characters. New tools have arrived (and they go up in price tomorrow). Meet Framekit, CourseGlade LMS… | |
| Oct 26, 2026 10:00 AM | New tools have arrived | 22 | (And they go up in price tomorrow). Meet Framekit, CourseGlade LMS, and CaptionBolt | Oct 26, 2026 10:00 AM · 22 characters. (And they go up in price tomorrow). Meet Framekit, CourseGlade LMS, and CaptionBolt | |
| Oct 25, 2026 10:00 AM | Agent on duty | 13 | TL;DR: The top deals of the week are in. Put an AI agent on your ads, your keyboard, and… | Oct 25, 2026 10:00 AM · 13 characters. TL;DR: The top deals of the week are in. Put an AI agent on your ads, your keyboard, and… | |
| Oct 23, 2026 10:05 AM | Editor in Chief | 15 | TL;DR: Brief, draft, approve, and publish content in your brand voice with StoryChief | Oct 23, 2026 10:05 AM · 15 characters. TL;DR: Brief, draft, approve, and publish content in your brand voice with StoryChief | |
| Oct 22, 2026 10:03 AM | Deal of the Day: WarmySender (10% off!) | 39 | TL;DR: Send cold emails that reach the inbox instead of the spam folder | Oct 22, 2026 10:03 AM · 39 characters. TL;DR: Send cold emails that reach the inbox instead of the spam folder | |
| Oct 21, 2026 10:01 AM | Side Grig | 9 | TL;DR: Build and launch an SEO-ready website, blog, or newsletter with AI and no code… | Oct 21, 2026 10:01 AM · 9 characters. TL;DR: Build and launch an SEO-ready website, blog, or newsletter with AI and no code… | |
| Oct 20, 2026 10:01 AM | Good things leave in threes | 27 | TL;DR: These deals for building apps, automating trades, and cloning sites are about to… | Oct 20, 2026 10:01 AM · 27 characters. TL;DR: These deals for building apps, automating trades, and cloning sites are about to… | |
| Oct 19, 2026 10:00 AM | Roll call | 9 | TL;DR: Lead gen, ad agents, content workflows, and more tools just landed on AppSumo | Oct 19, 2026 10:00 AM · 9 characters. TL;DR: Lead gen, ad agents, content workflows, and more tools just landed on AppSumo | |
| Oct 18, 2026 10:03 AM | Stay on trend | 13 | TL;DR: Run your business with AI agents, catch deals before they're gone, and more in the… | Oct 18, 2026 10:03 AM · 13 characters. TL;DR: Run your business with AI agents, catch deals before they're gone, and more in the… | |
| Oct 16, 2026 10:00 AM | Word to the wise | 16 | TL;DR: Turn your expertise into AI agents your team can run or your clients can pay for… | Oct 16, 2026 10:00 AM · 16 characters. TL;DR: Turn your expertise into AI agents your team can run or your clients can pay for… | |
| Oct 15, 2026 10:03 AM | Deal of the Day: AdaptlyPost (10% off!) | 39 | TL;DR: Make social media easy with AI captions, on-brand images, and auto-publishing… | Oct 15, 2026 10:03 AM · 39 characters. TL;DR: Make social media easy with AI captions, on-brand images, and auto-publishing… | |
| Oct 14, 2026 10:06 AM | Look no further | 15 | TL;DR: Search 400M+ Instagram, TikTok, and YouTube creators and export shortlists with… | Oct 14, 2026 10:06 AM · 15 characters. TL;DR: Search 400M+ Instagram, TikTok, and YouTube creators and export shortlists with… | |
| Oct 13, 2026 10:11 AM | Always original | 15 | Check out the tool we built that makes booking meetings way easier | Oct 13, 2026 10:11 AM · 15 characters. Check out the tool we built that makes booking meetings way easier | |
| Oct 13, 2026 10:05 AM | On cloud nine | 13 | TL;DR: New tools for video tutorials, voice cloning, on-device dictation, AI agents, and… | Oct 13, 2026 10:05 AM · 13 characters. TL;DR: New tools for video tutorials, voice cloning, on-device dictation, AI agents, and… | |
| Oct 12, 2026 10:08 AM | You’re gonna want to get these | 31 | TL;DR: Five tools first-time Sumo-lings have been loving | Oct 12, 2026 10:08 AM · 31 characters. TL;DR: Five tools first-time Sumo-lings have been loving | |
| Oct 12, 2026 10:03 AM | The need for feed | 17 | TL;DR: Time is running out to grab FeedBoss to plan, draft, and design LinkedIn posts in… | Oct 12, 2026 10:03 AM · 17 characters. TL;DR: Time is running out to grab FeedBoss to plan, draft, and design LinkedIn posts in… | |
| Oct 11, 2026 10:05 AM | You’re awesome | 15 | for joining AppSumo | Oct 11, 2026 10:05 AM · 15 characters. for joining AppSumo | |
| Oct 11, 2026 10:01 AM | Get in the game | 15 | This week’s best-performing deals will help you score | Oct 11, 2026 10:01 AM · 15 characters. This week’s best-performing deals will help you score | |
| Oct 10, 2026 10:08 AM | Never miss a beat | 17 | Make sure you get every deal, event, and discount that hits your inbox | Oct 10, 2026 10:08 AM · 17 characters. Make sure you get every deal, event, and discount that hits your inbox | |
| Oct 9, 2026 10:07 AM | Cover your bases | 16 | TL;DR: FuseBase puts AI agents on your payroll and your brand in every client portal | Oct 9, 2026 10:07 AM · 16 characters. TL;DR: FuseBase puts AI agents on your payroll and your brand in every client portal | |
| Oct 9, 2026 1:51 AM | Welcome to AppSumo | 18 | Take 10% off anything your heart desires. You’re never paying full price for software… | Oct 9, 2026 1:51 AM · 18 characters. Take 10% off anything your heart desires. You’re never paying full price for software… | |
| Oct 8, 2026 10:02 AM | Grow for it | 11 | TL;DR: Exclusive flash sales for Plus members + 19% off sitewide | Oct 8, 2026 10:02 AM · 11 characters. TL;DR: Exclusive flash sales for Plus members + 19% off sitewide | |
| Oct 7, 2026 10:01 AM | Claw your way up | 16 | TL;DR: Save 19% sitewide with Plus and deploy no-code AI agents with your own API keys… | Oct 7, 2026 10:01 AM · 16 characters. TL;DR: Save 19% sitewide with Plus and deploy no-code AI agents with your own API keys… | |
| Oct 6, 2026 9:04 PM | 10% off sitewide ends in 12 hours | 33 | TL;DR: Use the Taco Day discount on everything before it disappears tomorrow at 8 am CT | Oct 6, 2026 9:04 PM · 33 characters. TL;DR: Use the Taco Day discount on everything before it disappears tomorrow at 8 am CT | |
| Oct 6, 2026 10:04 AM | Stuffed with savings 🌮 | 23 | TL;DR: It's Taco Day. 10% off sitewide, auto-applied, all day. Shop before 8 am CT… | Oct 6, 2026 10:04 AM · 23 characters. TL;DR: It's Taco Day. 10% off sitewide, auto-applied, all day. Shop before 8 am CT… | |
| Oct 5, 2026 10:02 AM | Full house | 10 | TL;DR: Six new tools to run your marketing, manage clients, and build smarter forms | Oct 5, 2026 10:02 AM · 10 characters. TL;DR: Six new tools to run your marketing, manage clients, and build smarter forms | |
| Oct 4, 2026 10:00 AM | A common thread | 15 | TL;DR: Connect all your inboxes, optimize your to-do list, and more with the hottest deals… | Oct 4, 2026 10:00 AM · 15 characters. TL;DR: Connect all your inboxes, optimize your to-do list, and more with the hottest deals… | |
| Oct 2, 2026 10:00 AM | Inbox of tricks | 15 | TL;DR: Connect every email account to an AI inbox that filters the junk and drafts replies… | Oct 2, 2026 10:00 AM · 15 characters. TL;DR: Connect every email account to an AI inbox that filters the junk and drafts replies… | |
| Oct 1, 2026 10:04 AM | Deal of the Day: Flow AI (10% off!) | 35 | TL;DR: Keep every deal on track with LinkedIn lead search, automated outreach, and a… | Oct 1, 2026 10:04 AM · 35 characters. TL;DR: Keep every deal on track with LinkedIn lead search, automated outreach, and a… | |
| Sep 30, 2026 10:00 AM | Vibe check | 10 | TL;DR: Scan your AI-built app for security vulnerabilities and get copy-paste fixes for… | Sep 30, 2026 10:00 AM · 10 characters. TL;DR: Scan your AI-built app for security vulnerabilities and get copy-paste fixes for… | |
| Sep 29, 2026 10:01 AM | Almost Vexp-ired | 16 | TL;DR: Prices are climbing and deals are ending. See what you should grab before it's too… | Sep 29, 2026 10:01 AM · 16 characters. TL;DR: Prices are climbing and deals are ending. See what you should grab before it's too… | |
| Sep 28, 2026 10:03 AM | Fully loaded | 12 | TL;DR: New tools just landed. No-code AI agents, site monitoring, LinkedIn outreach, and… | Sep 28, 2026 10:03 AM · 12 characters. TL;DR: New tools just landed. No-code AI agents, site monitoring, LinkedIn outreach, and… | |
| Sep 27, 2026 10:02 AM | See to it | 9 | TL;DR: This week's top deals help you create AI visuals, scan apps, repurpose video, block… | Sep 27, 2026 10:02 AM · 9 characters. TL;DR: This week's top deals help you create AI visuals, scan apps, repurpose video, block… | |
| Sep 25, 2026 10:08 AM | Let’s get Phygital, Phygital | 29 | TL;DR: Design faster with over 30 AI content tools and stay on-brand every time | Sep 25, 2026 10:08 AM · 29 characters. TL;DR: Design faster with over 30 AI content tools and stay on-brand every time | |
| Sep 24, 2026 10:06 AM | Deal of the Day: The Builder Stack (10% off!) | 45 | TL;DR: A collection of eight tools to launch apps, sites, extensions, and automations… | Sep 24, 2026 10:06 AM · 45 characters. TL;DR: A collection of eight tools to launch apps, sites, extensions, and automations… | |
| Sep 23, 2026 10:07 AM | Go with the Flow | 16 | TL;DR: Connect your leads, outreach inbox, and CRM in one AI-powered LinkedIn platform… | Sep 23, 2026 10:07 AM · 16 characters. TL;DR: Connect your leads, outreach inbox, and CRM in one AI-powered LinkedIn platform… | |
| Sep 22, 2026 10:06 AM | Headed for the exit | 19 | TL;DR: Five deals are on their way out. Grab tools for video hosting, file sharing, AI… | Sep 22, 2026 10:06 AM · 19 characters. TL;DR: Five deals are on their way out. Grab tools for video hosting, file sharing, AI… | |
| Sep 21, 2026 10:03 AM | BbY WOW, 8 new tools | 20 | TL;DR: New tools for virtual tours, WordPress security, AI design, content repurposing… | Sep 21, 2026 10:03 AM · 20 characters. TL;DR: New tools for virtual tours, WordPress security, AI design, content repurposing… | |
| Sep 20, 2026 10:08 AM | In the fast lane | 16 | TL;DR: Build a full brand, track down contract signatures, and more with the hottest deals… | Sep 20, 2026 10:08 AM · 16 characters. TL;DR: Build a full brand, track down contract signatures, and more with the hottest deals… | |
| Sep 18, 2026 10:06 AM | Adaptly ever after | 18 | TL;DR: 3 hours left to get in on Plus week + check out this bestselling social media tool | Sep 18, 2026 10:06 AM · 18 characters. TL;DR: 3 hours left to get in on Plus week + check out this bestselling social media tool | |
| Sep 17, 2026 3:02 PM | Plus Week ends tomorrow | 23 | TL;DR: Join Plus starting at $12/month for exclusive deals, early access pricing, and 19%… | Sep 17, 2026 3:02 PM · 23 characters. TL;DR: Join Plus starting at $12/month for exclusive deals, early access pricing, and 19%… |
Based on 120 emails received from Jul 10 to Nov 2, 2026. Times in US Eastern. How we collect