Atlas Obscura emails

atlasobscura.com

Atlas Obscura sends about 6 emails a week through Klaviyo, most often on Monday around 1 PM Eastern.

Emails a week
about 6
Busiest send time
Mondays at 1pm ET
Last sent
Yesterday · Oct 28
Tracked since
Apr 2026
Emails collected
168
Website popularity
Top 50,000 sites

Recent subject lines

All subject lines

Subject lines average 36 characters. Each one opens the email it came from.

PictureSent (Eastern)SubjectPreview text
Oct 28, 2026 11:07 AMMeet an Animatronic MonstrosityLaffing Sal is no laughing matter.
Oct 28, 2026 11:05 AMIs This the World’s Creepiest Doll?Enter a funhouse of fear.
Oct 27, 2026 1:16 PMOur Favorite Skeletons From HistoryFrom plague paintings to Tumblr GIFs.
Oct 26, 2026 10:46 AMThis Ain’t Your Average Corn MazeA fall favorite: extreme edition.
Oct 26, 2026 10:45 AMStep Inside the World’s Largest Corn MazeCan you find your way out?
Oct 25, 2026 5:30 AMThe Week in WonderSee where our readers most want to go
Oct 23, 2026 1:06 PMMeet Scotland’s Strangest Good Luck CharmWho is the Burryman?
Oct 23, 2026 1:05 PMThis Scottish Tradition Is a Little PricklyPerson, plant, or both?

All subject lines

EarlierSeptemberAugustJulyJuneMayApril

When Atlas Obscura sends

44% of its emails arrive in the 1 PM hour, with a second, smaller wave around 10 AM. Mondays are the busiest day.

Emails by weekday and hour, US Eastern
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
Mon1100000000240000000110000
Tue0100000000000250000010000
Wed1000000000025000000010000
Thu1100000000000220000010000
Fri0000000000000240000000000
Sat110000000260020000010000
Sun0000019221000000000000000
Emails by hour and weekday, US Eastern
MonTueWedThuFriSatSun
12a1011010
1a1101010
2a0000000
3a0000000
4a0000000
5a00000019
6a0000002
7a0000002
8a0000001
9a0000020
10a24000060
11a00250000
12p0000000
1p0250222420
2p0000000
3p0000000
4p0000000
5p0000000
6p1000000
7p1111010
8p0000000
9p0000000
10p0000000
11p0000000

FewerMore(busiest cell: 25 emails)

Based on 168 emails received from Apr 28 to Oct 28, 2026. Times in US Eastern. How we collect · When all brands send

How often Atlas Obscura sends

Complete months have run between 9 and 31 emails.

  1. April 2026: 2 emails
  2. May 2026: 9 emails
  3. June 2026: 27 emails
  4. July 2026: 28 emails
  5. August 2026: 31 emails
  6. September 2026: 28 emails
  7. October 2026: 43 emails

Based on 168 emails received from Apr 28 to Oct 28, 2026. Times in US Eastern. How we collect

Busiest month
Aug 2026, 31
Quietest month
May 2026, 9
Busiest day
Monday, 28
Quietest day
Saturday, 13

About Atlas Obscura

ESP
Klaviyo
Website popularity (CrUX)
Top 50,000 sites
Tracked since
Apr 2026
Emails collected
168
Emails a week
about 6
Last sent
Oct 28, 2026
Sends from
info@atlasobscura.com
Subject length
36 characters avg

Counts include automated emails such as a welcome series. Website popularity is the bracket the brand's site falls in by visits, from Google's public Chrome UX Report (CrUX).

Similar sending frequency

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Acureacure.comKlaviyoabout 6SaturdayOct 25, 2026Klaviyo · about 6 a week · busiest Saturday · last sent Oct 25, 2026
AfroHairCandyafrohaircandy.co.ukKlaviyoabout 6ThursdayOct 29, 2026Klaviyo · about 6 a week · busiest Thursday · last sent Oct 29, 2026
Alessi Fitalessifit.comKlaviyoabout 6SundayOct 29, 2026Klaviyo · about 6 a week · busiest Sunday · last sent Oct 29, 2026
Report an errorLast updated Oct 29, 2026

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