she’s back.

Preview text: an icon among us

AYRWednesday, Sep 9, 2026 at 9:33 AM EasternKlaviyo
AYRshe’s back.
Subject
she’s back.
Preview text
an icon among us
From
ayrheads@ayr.com
Brand
AYR
Sent
Wed Sep 9, 2026, 9:33 AM ET
Size
72 KB
Images
15
Links
24, 8 of them buttons
Subject length
12 characters

Against AYR's usual

Sent in its busiest hour, 9 AM, which holds 85% of its emails. The subject is 12 characters; its average is 23.

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Sent just before and after

Sep 13, 2026 9:27 AMour most popular jean, maybe ever
Sep 12, 2026 9:33 AMnew artisanal denim
Sep 11, 2026 9:27 AMthe shirt I set an alert for
Sep 9, 2026 9:33 AMshe’s back. (this email)
Sep 8, 2026 9:27 AMcashmere. tee.
Sep 7, 2026 9:34 AMthe Italian poplin pant
Sep 6, 2026 9:27 AMshe was a sk8er boi

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