Basics By B email archive

Your brushes just got an upgrade

Oct 29, 2026 3:01 AM

Still thinking about it?

Oct 27, 2026 6:08 AM

How I do no-makeup makeup (3 products)

Oct 25, 2026 3:00 AM

You’re In! Let’s Start Earning Points

Oct 22, 2026 5:51 AM

This isn’t just for your lips 👀

Oct 22, 2026 3:01 AM

Three ways to use your eyeliner pencil

Oct 20, 2026 3:01 AM

How I do no-makeup makeup (using 3 products only)

Oct 18, 2026 3:00 AM

The lip that's still there at 5pm 💋

Oct 15, 2026 3:01 AM

Our October favourites

Oct 13, 2026 3:01 AM

Why I made the Cream Palette

Oct 8, 2026 4:00 AM

Meet the artist behind our new palette

Oct 6, 2026 4:50 AM

The Cream Palette is here 🎨

Oct 2, 2026 5:02 PM

Something is dropping this Saturday 👀

Oct 1, 2026 4:01 AM

Something new is coming… 🎨

Sep 28, 2026 4:01 AM

The five things in our makeup bag

Sep 27, 2026 4:00 AM

My most-used product, hands down

Sep 24, 2026 4:30 AM

Ready to glow?

Sep 23, 2026 3:37 AM

Take another look...

Sep 21, 2026 7:46 PM

Still thinking about it?

Sep 20, 2026 10:12 AM

Brows really do change everything

Sep 20, 2026 4:04 AM

Meet your new favourite makeup look

Sep 17, 2026 4:01 AM

We just dropped something… ✨

Sep 15, 2026 4:01 AM

From day to night in 5 minutes

Sep 13, 2026 4:03 AM

The only makeup brushes you need

Sep 10, 2026 4:02 AM

The basics we're loving right now

Sep 6, 2026 4:01 AM

Find your perfect lip

Sep 4, 2026 4:02 AM

Stop drawing your brows

Sep 2, 2026 4:05 AM

The staples we use every single day

Aug 30, 2026 4:00 AM

Ready to glow?

Jun 21, 2026 3:35 AM