Introducing our lightest shade yet

Preview text: Meet Shade 1A plus, Shade 1 is back.

Basics By B

Wednesday, Aug 12, 2026 at 4:02 AM EasternKlaviyo

Basics By BIntroducing our lightest shade yet

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Subject: Introducing our lightest shade yet
Preview text: Meet Shade 1A plus, Shade 1 is back.
From: hello@basicsbyb.com.au
Brand: Basics By B
ESP: Klaviyo
Sent: Wed Aug 12, 2026, 4:02 AM ET
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From: Basics By B <[email protected]>
Subject: Introducing our lightest shade yet
Date: Wed, 12 Aug 2026 08:02:24 +0000
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Sent just before and after

	Aug 20, 2026 8:35 AM	Still thinking about it?
	Aug 20, 2026 4:01 AM	Our favourite lip combos, revealed
	Aug 18, 2026 4:00 AM	Your natural glow tutorial is here
	Aug 12, 2026 4:02 AM	Introducing our lightest shade yet (this email)
	Aug 9, 2026 4:03 AM	Best seller for a reason ✨
	Aug 6, 2026 4:00 AM	August favourites have arrived
	Aug 4, 2026 4:01 AM	I wear this to everything

Introducing our lightest shade yet

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