They Sent It

Men’s Grooming Second Coming Has a Business Plan

INSIDE: Sephora Taps Olive Young to Expand K-Beauty, Beauty's Sweetest Marketing Strategy?…

BeautyMatterWednesday, Aug 5, 2026 at 8:01 AM EasternKlaviyo
BeautyMatterMen’s Grooming Second Coming Has a Business Plan
Subject
Men’s Grooming Second Coming Has a Business Plan
Preview text
INSIDE: Sephora Taps Olive Young to Expand K-Beauty, Beauty's Sweetest Marketing Strategy?…
From
info@beautymatter.com
Sent
Wed Aug 5, 2026, 8:01 AM ET
Sent to
awards.beautymatter.com, beautymatter.com, beautymatterevents.com, bmnextsummit.com, events.beautymatter.com, future50.beautymatter.com, next.beautymatter.com, thenextawards.com
Size
143 KB
Images
33
Links
65, 2 of them buttons
Subject length
48 characters

Against BeautyMatter's usual

Sent in its busiest hour, 8 AM, which holds 69% of its emails. The subject is 48 characters; its average is 43.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
BeautyMatter <[email protected]>
Subject
Men’s Grooming Second Coming Has a Business Plan
Date
Wed, 05 Aug 2026 12:01:30 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.beautymatter.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.beautymatter.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from kl-203-28-24.kmta.shared.klaviyomail.com [170.203.28.24] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Aug 7, 2026 11:15 AMEarly Pricing Ends TONIGHT
Aug 7, 2026 8:00 AMBeauty Steals the Spotlight: Festival Activations
Aug 6, 2026 8:00 AMEarly Pricing Ends Tomorrow 🚨
Aug 5, 2026 8:01 AMMen’s Grooming Second Coming Has a Business Plan (this email)
Aug 4, 2026 1:00 PM[This Thursday] K-Beauty Connected Commerce Playbook
Aug 4, 2026 8:00 AMEarly Pricing Ends this Friday 🚨
Aug 3, 2026 11:15 AMGet the 2026 Q2 M&A Report for Free

More from BeautyMatter

All BeautyMatter emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.