Your benefits platform didn't reduce the workload. Here's why.

Preview text: MOF High Intent Nurture Email 2 96 Hint: it's the platform that's the problem. ⠀ ⠀ ⠀ ⠀ ⠀ ⠀…

Friday, Jul 17, 2026 at 3:49 AM EasternHubSpot

BenYour benefits platform didn't reduce the workload. Here's why.

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Subject: Your benefits platform didn't reduce the workload. Here's why.
Preview text: MOF High Intent Nurture Email 2 96 Hint: it's the platform that's the problem. ⠀ ⠀ ⠀ ⠀ ⠀ ⠀…
From: ben@thanksben.com
Brand: Ben
ESP: HubSpot
Sent: Fri Jul 17, 2026, 3:49 AM ET
Sent to: United Kingdom (thanksben.co.uk)
Size: 41 KB
Images: 2
Links: 4, 1 of them buttons
Subject length: 62 characters

Against Ben's usual

Sent in the 3 AM hour, which holds 21% of its emails; 28% arrive in the 2 AM hour. The subject is 62 characters; its average is 40.

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From: Lauren from Ben <[email protected]>
Reply-To: [email protected]
Subject: Your benefits platform didn't reduce the workload. Here's why.
Date: Fri, 17 Jul 2026 08:49:58 +0100
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	Jul 23, 2026 6:33 AM	Your benefits platform didn't reduce the workload. Here's why.
	Jul 20, 2026 6:33 AM	Thoughts on our demo?
	Jul 17, 2026 4:33 AM	Let’s get your demo booked
	Jul 17, 2026 3:49 AM	Your benefits platform didn't reduce the workload. Here's why. (this email)
	Jul 14, 2026 3:49 AM	Thoughts on our demo?
	Jul 11, 2026 1:49 AM	Let’s get your demo booked
	Jul 3, 2026 9:00 AM	Most teams stay with the wrong platform for this reason