They Sent It

LAUNCHING THIS MONTH

Something new is coming. Something big.

Billie Jo.Sunday, May 31, 2026 at 5:06 AM EasternKlaviyo
Billie Jo.LAUNCHING THIS MONTH
Subject
LAUNCHING THIS MONTH
Preview text
Something new is coming. Something big.
From
hello@billiejo.com.au
Sent
Sun May 31, 2026, 5:06 AM ET
Sent to
Australia (billiejo.com.au)
Size
63 KB
Images
8
Links
13, 3 of them buttons
Subject length
20 characters

Against Billie Jo.'s usual

Sent in its busiest hour, 5 AM, which holds 35% of its emails. The subject is 20 characters; its average is 25.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Billie Jo. <[email protected]>
Subject
LAUNCHING THIS MONTH
Date
Sun, 31 May 2026 09:06:10 +0000 (UTC)
Message-ID domain
geopod-ismtpd-36
Return-Path domain
send.billiejo.com.au
DKIM signature
d=billiejo.com.au s=kl2
List-Unsubscribe
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  1. from o1289.shared.klaviyomail.com [167.89.80.88] by our receiving server with ESMTPS
  2. by recvd-…-gcf9l with SMTP
  3. from (unnamed) by geopod-ismtpd-36 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Jun 7, 2026 5:06 AM7 LEFT. THAT'S IT.
Jun 3, 2026 4:55 AM27 FREE NECKLACES LEFT.
May 31, 2026 8:05 PMMID YEAR SALE IS LIVE.
May 31, 2026 5:06 AMLAUNCHING THIS MONTH (this email)
May 26, 2026 10:35 PMWHY YOUR FINGER TURNS GREEN.
May 24, 2026 5:35 AMJEWELLERY THAT ACTUALLY APPRECIATES.
May 21, 2026 5:35 AMWE ASKED 50 GUYS ONE QUESTION.

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