We refused to use quats

Preview text: There’s a reason we said no

BiomSaturday, Mar 21, 2026 at 12:00 PM EasternKlaviyo
BiomWe refused to use quats
Subject
We refused to use quats
Preview text
There’s a reason we said no
From
hello@getbiom.co
Brand
Biom
Sent
Sat Mar 21, 2026, 12:00 PM ET
Sent to
Colombia (getbiom.co)
Size
41 KB
Images
14
Links
13
Subject length
23 characters

Against Biom's usual

Sent in the 12 PM hour, which holds 4% of its emails; 27% arrive in the 9 AM hour. The subject is 23 characters; its average is 32.

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Sent just before and after

Apr 23, 2026 6:32 AMStill thinking about a better clean?
Apr 22, 2026 1:57 PMSmall swaps, big impact (and some savings)
Apr 21, 2026 9:40 AMWe have a wipe for that!
Apr 18, 2026 9:36 AMIngredients that are only scary to germs
Apr 12, 2026 3:00 PMThe wipe you’ll use for everything
Apr 11, 2026 9:33 AMFlushable should mean flushable
Mar 21, 2026 12:00 PMWe refused to use quats (this email)

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