Blue Illusion subject lines
91 subject lines averaging 33 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Nov 1, 2026 5:00 PM | 30% Off Spring Styles Starts Now! | 33 | Spring into style with fresh florals and easy linen. Exclusions apply* | Nov 1, 2026 5:00 PM · 33 characters. Spring into style with fresh florals and easy linen. Exclusions apply* | |
| Oct 31, 2026 4:00 PM | ENDS TONIGHT | Extra 40% Off Sale & Outlet | 42 | Shop 150+ sale styles at a further 40% off. | Oct 31, 2026 4:00 PM · 42 characters. Shop 150+ sale styles at a further 40% off. | |
| Oct 30, 2026 4:00 PM | RSVP NOW | World Vision Styling Event | 37 | Plus, your $40 gift voucher inside. | Oct 30, 2026 4:00 PM · 37 characters. Plus, your $40 gift voucher inside. | |
| Oct 29, 2026 4:01 PM | STARTS NOW | Extra 40% Off Sale & Outlet | 40 | Extra 10% off for the weekend, T&Cs apply. | Oct 29, 2026 4:01 PM · 40 characters. Extra 10% off for the weekend, T&Cs apply. | |
| Oct 28, 2026 4:00 PM | TODAY ONLY | $50 Off Bengajean® | 32 | Enjoy $50 off our iconic Bengajean®. Ends midnight! | Oct 28, 2026 4:00 PM · 32 characters. Enjoy $50 off our iconic Bengajean®. Ends midnight! | |
| Oct 28, 2026 2:00 AM | MEMBERS PREVIEW | $50 Off Bengajean® | 37 | Enjoy $50 off our iconic Bengajean®. Ends tomorrow! | Oct 28, 2026 2:00 AM · 37 characters. Enjoy $50 off our iconic Bengajean®. Ends tomorrow! | |
| Oct 26, 2026 7:35 PM | New Styles Added | Extra 30% Off Sale & Outlet | 46 | Be first to shop the new markdowns. Limited time only. | Oct 26, 2026 7:35 PM · 46 characters. Be first to shop the new markdowns. Limited time only. | |
| Oct 25, 2026 7:04 PM | NEW | A Summer Of Joie | 22 | Your exclusive $40 voucher starts now, T&Cs apply. | Oct 25, 2026 7:04 PM · 22 characters. Your exclusive $40 voucher starts now, T&Cs apply. | |
| Oct 24, 2026 4:00 PM | Ends Midnight | 30% Off Dresses & Accessories | 45 | Shop full-price and sale dresses at 30% off, T&Cs apply | Oct 24, 2026 4:00 PM · 45 characters. Shop full-price and sale dresses at 30% off, T&Cs apply | |
| Oct 23, 2026 4:01 PM | Made For Summer | 100% French Linen | 35 | Plus, save the date for our World Vision styling event. | Oct 23, 2026 4:01 PM · 35 characters. Plus, save the date for our World Vision styling event. | |
| Oct 22, 2026 4:00 PM | Chyka × Blue Illusion | 23 | Shop our exclusive collaboration, selling out fast! | Oct 22, 2026 4:00 PM · 23 characters. Shop our exclusive collaboration, selling out fast! | |
| Oct 21, 2026 4:01 PM | 30% Off Dresses That Do It All | 30 | From weekday errands to weekend lunches. Discover our top picks. | Oct 21, 2026 4:01 PM · 30 characters. From weekday errands to weekend lunches. Discover our top picks. | |
| Oct 20, 2026 2:01 AM | Fresh to Sale | Up to 60% Off | 29 | Newly reduced styles and further markdowns. T&Cs apply. | Oct 20, 2026 2:01 AM · 29 characters. Newly reduced styles and further markdowns. T&Cs apply. | |
| Oct 18, 2026 6:30 PM | 30% Off Dresses & Accessories Starts Now! | 41 | Fresh prints, easy linen and the finishing touches. Exclusions apply* | Oct 18, 2026 6:30 PM · 41 characters. Fresh prints, easy linen and the finishing touches. Exclusions apply* | |
| Oct 17, 2026 4:00 PM | Ends Tonight | 20% Off Almost Everything | 40 | Last chance to shop the latest styles with 20% off. Exclusions apply. | Oct 17, 2026 4:00 PM · 40 characters. Last chance to shop the latest styles with 20% off. Exclusions apply. | |
| Oct 16, 2026 4:00 PM | L’Édition | Chyka × Blue Illusion | 34 | Embroidered linen pieces designed to make you feel fabulous | Oct 16, 2026 4:00 PM · 34 characters. Embroidered linen pieces designed to make you feel fabulous | |
| Oct 15, 2026 6:36 PM | NEW | Catriona Rowntree x Blue Illusion | 39 | Catriona returns with a beautiful three-piece spring capsule. | Oct 15, 2026 6:36 PM · 39 characters. Catriona returns with a beautiful three-piece spring capsule. | |
| Oct 14, 2026 6:30 PM | STARTS NOW | 20% Off Almost Everything | 38 | Limited time only. Exclusions and T&Cs apply | Oct 14, 2026 6:30 PM · 38 characters. Limited time only. Exclusions and T&Cs apply | |
| Oct 14, 2026 1:49 PM | Welcome to Blue Illusion | 24 | Unveil your joie de vivre with $25 off your first order! | Oct 14, 2026 1:49 PM · 24 characters. Unveil your joie de vivre with $25 off your first order! | |
| Oct 13, 2026 4:00 PM | ENDS TONIGHT | Up to 70% Off | 28 | Nothing over $129! Offer ends midnight. | Oct 13, 2026 4:00 PM · 28 characters. Nothing over $129! Offer ends midnight. | |
| Oct 13, 2026 12:36 AM | Welcome to Blue Illusion | 24 | Unveil your joie de vivre with $25 off your first order! | Oct 13, 2026 12:36 AM · 24 characters. Unveil your joie de vivre with $25 off your first order! | |
| Oct 12, 2026 4:00 PM | ENDS SOON | $75 Gift Voucher | 28 | Shop latest full-price apparel, shoes & accessories | Oct 12, 2026 4:00 PM · 28 characters. Shop latest full-price apparel, shoes & accessories | |
| Oct 11, 2026 6:45 PM | NEW | La Vie En Couleur | 23 | Plus, your $75 Gift Voucher enclosed. | Oct 11, 2026 6:45 PM · 23 characters. Plus, your $75 Gift Voucher enclosed. | |
| Oct 9, 2026 6:00 PM | Something Stunning Is Coming! | 29 | From Chyka, Catriona & Us. | Oct 9, 2026 6:00 PM · 29 characters. From Chyka, Catriona & Us. | |
| Oct 7, 2026 4:02 PM | Chyka × Blue Illusion : Behind The Seams | 42 | Plus, your $75 Gift Voucher enclosed. | Oct 7, 2026 4:02 PM · 42 characters. Plus, your $75 Gift Voucher enclosed. | |
| Oct 6, 2026 4:01 PM | A Favourite for a Reason | 24 | Meet the puff sleeve dress our community loves. | Oct 6, 2026 4:01 PM · 24 characters. Meet the puff sleeve dress our community loves. | |
| Oct 5, 2026 4:01 PM | A New Season, In Full Colour | 28 | Plus, your $75 Gift Voucher enclosed. | Oct 5, 2026 4:01 PM · 28 characters. Plus, your $75 Gift Voucher enclosed. | |
| Oct 4, 2026 7:15 PM | Limited Release | Chyka × Blue Illusion | 41 | Plus, your $75 Gift Voucher enclosed. | Oct 4, 2026 7:15 PM · 41 characters. Plus, your $75 Gift Voucher enclosed. | |
| Oct 2, 2026 5:00 PM | Meet Your Dream Spring Jeans | 28 | A Bengajean® for every moment of the season. | Oct 2, 2026 5:00 PM · 28 characters. A Bengajean® for every moment of the season. | |
| Sep 30, 2026 7:45 PM | Spring Cleaning Sale | Up to 70% Off | 36 | Nothing Over $129, limited time only. | Sep 30, 2026 7:45 PM · 36 characters. Nothing Over $129, limited time only. | |
| Sep 29, 2026 11:33 PM | Final Hours | Extra 30% Off Sale & Outlet | 41 | Offer ends midnight! | Sep 29, 2026 11:33 PM · 41 characters. Offer ends midnight! | |
| Sep 29, 2026 3:15 AM | Enjoy 30% Off Spring Favourites | 31 | Shop our most-loved styles of the season. Exclusions apply. | Sep 29, 2026 3:15 AM · 31 characters. Shop our most-loved styles of the season. Exclusions apply. | |
| Sep 27, 2026 7:30 PM | NEW | Paradis Tropical | 22 | A Fruitful Season has arrived! | Sep 27, 2026 7:30 PM · 22 characters. A Fruitful Season has arrived! | |
| Sep 26, 2026 5:01 PM | Ends Midnight, 20% Off Dresses! | 31 | Shop online and in-store now. Exclusions apply. | Sep 26, 2026 5:01 PM · 31 characters. Shop online and in-store now. Exclusions apply. | |
| Sep 25, 2026 5:01 PM | L'Édition | Bonjour, Printemps! | 32 | Discover latest spring outfits, designed for every occasion. | Sep 25, 2026 5:01 PM · 32 characters. Discover latest spring outfits, designed for every occasion. | |
| Sep 23, 2026 7:15 PM | STARTS NOW | Extra 30% Off Sale & Outlet | 40 | New styles added! | Sep 23, 2026 7:15 PM · 40 characters. New styles added! | |
| Sep 23, 2026 3:00 AM | LIVE AT 8PM | Blue Illusion x Nat Angel | 39 | Watch Nat's live try-on today featuring our latest collections. | Sep 23, 2026 3:00 AM · 39 characters. Watch Nat's live try-on today featuring our latest collections. | |
| Sep 21, 2026 7:04 PM | Oh Là Là, 20% Off Dresses! | 28 | Take 20% off full-price styles, online and in-store. Exclusions apply. | Sep 21, 2026 7:04 PM · 28 characters. Take 20% off full-price styles, online and in-store. Exclusions apply. | |
| Sep 20, 2026 7:02 PM | NEW | Jardin de Luxe | 20 | Step into spring with florals, painted in bleu. | Sep 20, 2026 7:02 PM · 20 characters. Step into spring with florals, painted in bleu. | |
| Sep 19, 2026 7:01 PM | ENDS MIDNIGHT | $50 Gift Voucher | 32 | Final hours to save $50 on full price styles $150+. T&Cs apply. | Sep 19, 2026 7:01 PM · 32 characters. Final hours to save $50 on full price styles $150+. T&Cs apply. | |
| Sep 17, 2026 7:06 PM | Your $50 Gift Voucher Extended! | 31 | Offer ends Sunday. | Sep 17, 2026 7:06 PM · 31 characters. Offer ends Sunday. | |
| Sep 16, 2026 5:00 PM | Shop For A Cause | $50 Gift Voucher | 35 | Shop with us today, in support of The Smith Family. | Sep 16, 2026 5:00 PM · 35 characters. Shop with us today, in support of The Smith Family. | |
| Sep 16, 2026 3:02 AM | VIP PREVIEW | Your $50 Gift Voucher | 35 | Minimum spend $150, limited time only. T&Cs apply. | Sep 16, 2026 3:02 AM · 35 characters. Minimum spend $150, limited time only. T&Cs apply. | |
| Sep 14, 2026 7:01 PM | Most-Loved Bengajean Is Back | 28 | Your favourite Tobacco Raincoat returns! | Sep 14, 2026 7:01 PM · 28 characters. Your favourite Tobacco Raincoat returns! | |
| Sep 13, 2026 8:01 PM | NEW | Event Dressing For Spring | 31 | Plus, your exclusive $40 voucher inside. | Sep 13, 2026 8:01 PM · 31 characters. Plus, your exclusive $40 voucher inside. | |
| Sep 12, 2026 7:04 PM | ENDS TONIGHT | Extra 30% Off Sale & Outlet | 42 | New styles added to Sale & Outlet. | Sep 12, 2026 7:04 PM · 42 characters. New styles added to Sale & Outlet. | |
| Sep 10, 2026 7:45 PM | NEW | Dresses To Love This Season | 33 | Plus, your exclusive $40 voucher inside. | Sep 10, 2026 7:45 PM · 33 characters. Plus, your exclusive $40 voucher inside. | |
| Sep 9, 2026 7:01 PM | Extra 30% Off Sale & Outlet Continues | 37 | Plus, enjoy 40% off winter knits, jackets & jewellery. | Sep 9, 2026 7:01 PM · 37 characters. Plus, enjoy 40% off winter knits, jackets & jewellery. | |
| Sep 8, 2026 7:05 PM | This Week's Most-Loved Styles | 29 | Join us 17th September to support The Smith Family. | Sep 8, 2026 7:05 PM · 29 characters. Join us 17th September to support The Smith Family. | |
| Sep 6, 2026 8:03 PM | Fall in love with 100% French Linen | 35 | The season's heroes have arrived. | Sep 6, 2026 8:03 PM · 35 characters. The season's heroes have arrived. |
Based on 91 emails received from Jul 24 to Nov 1, 2026. Times in US Eastern. How we collect