It’s baby’s first summer sale 👶🏖️

Preview text: 50% off. Free hat. Beach, bottle, nap—repeat.

BobbieSaturday, May 23, 2026 at 11:00 AM EasternKlaviyo
BobbieIt’s baby’s first summer sale 👶🏖️
Subject
It’s baby’s first summer sale 👶🏖️
Preview text
50% off. Free hat. Beach, bottle, nap—repeat.
From
hello@hibobbie.com
Brand
Bobbie
Sent
Sat May 23, 2026, 11:00 AM ET
Sent to
hibobbie.com, milk-drunk.com, news.hibobbie.com
Size
49 KB
Images
15
Links
16, 1 of them buttons
Subject length
33 characters

Against Bobbie's usual

Sent in its busiest hour, 11 AM, which holds 22% of its emails. The subject is 33 characters; its average is 37.

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What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Bobbie <[email protected]>
Subject
It’s baby’s first summer sale 👶🏖️
Date
Sat, 23 May 2026 15:00:26 +0000 (UTC)
Message-ID domain
geopod-ismtpd-30
Return-Path domain
send.hibobbie.com
DKIM signature
d=hibobbie.com s=kl2
List-Unsubscribe
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Servers it passed through, newest first

  1. from o2613.shared.klaviyomail.com [159.183.122.8] by our receiving server with ESMTPS
  2. by recvd-…-zzmns with SMTP
  3. from (unnamed) by geopod-ismtpd-30 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

May 27, 2026 11:00 AMWe're obsessed, and not sorry about it 🤷‍♀️
May 26, 2026 11:00 AMEnds Soon: 50% off + free Bobbie Bucket Hat 👋
May 25, 2026 11:01 AMThis summer sale won't last long 😭
May 23, 2026 11:00 AMIt’s baby’s first summer sale 👶🏖️ (this email)
May 20, 2026 11:30 AMIt’s a 50% off kind of long weekend 😎
May 19, 2026 12:02 PMIt’s baby’s first summer sale: 50% off + freebie 😎
May 18, 2026 11:00 AMMore ways to feed, your way 🫶

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