It’s what’s inside that matters.

Preview text: Our ingredients are simple. Check ‘em out →

BobbieWednesday, Oct 21, 2026 at 5:45 PM EasternKlaviyo
BobbieIt’s what’s inside that matters.
Subject
It’s what’s inside that matters.
Preview text
Our ingredients are simple. Check ‘em out →
From
hello@hibobbie.com
Brand
Bobbie
Sent
Wed Oct 21, 2026, 5:45 PM ET
Sent to
helpmebobbie.com, theformulamom.com, yourbestisbest.com
Size
56 KB
Images
17
Links
18, 1 of them buttons
Subject length
33 characters

Against Bobbie's usual

Sent in the 5 PM hour, which holds 20% of its emails; 22% arrive in the 11 AM hour. The subject is 33 characters; its average is 37.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Bobbie <[email protected]>
Subject
It’s what’s inside that matters.
Date
Wed, 21 Oct 2026 21:45:46 +0000 (UTC)
Message-ID domain
geopod-ismtpd-87
Return-Path domain
send.hibobbie.com
DKIM signature
d=hibobbie.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-canary-…-dzr8h with SMTP
  2. from (unnamed) by geopod-ismtpd-87 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Oct 24, 2026 10:00 AMYour chatbot might be a red flag 🚩
Oct 23, 2026 5:46 PMWe made Babylist’s Best Baby Formulas of 2025 🏆
Oct 22, 2026 10:11 PMIt’s what’s inside that matters.
Oct 21, 2026 5:45 PMIt’s what’s inside that matters. (this email)
Oct 21, 2026 1:45 PM3,000+ healthcare professionals choose us 🩺
Oct 20, 2026 10:10 PMWondering how much Bobbie you’ll need?
Oct 19, 2026 5:42 PMWondering how much Bobbie you’ll need?

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