We ran the numbers 🤯

Preview text: Here’s what a million babies *actually* looks like

BobbieSaturday, Aug 29, 2026 at 10:04 AM EasternKlaviyo
BobbieWe ran the numbers 🤯
Subject
We ran the numbers 🤯
Preview text
Here’s what a million babies *actually* looks like
From
hello@hibobbie.com
Brand
Bobbie
Sent
Sat Aug 29, 2026, 10:04 AM ET
Sent to
backoffbobbie.com, hibobbie.com, milk-drunk.com, news.hibobbie.com, parentspushharder.com, thefeedingroom.com
Size
51 KB
Images
16
Links
16, 1 of them buttons
Subject length
21 characters

Against Bobbie's usual

Sent in the 10 AM hour, which holds 9% of its emails; 22% arrive in the 11 AM hour. The subject is 21 characters; its average is 37.

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From
Bobbie <[email protected]>
Subject
We ran the numbers 🤯
Date
Sat, 29 Aug 2026 14:04:11 +0000 (UTC)
Message-ID domain
geopod-ismtpd-54
Return-Path domain
send.hibobbie.com
DKIM signature
d=hibobbie.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-8x6wd with SMTP
  2. from (unnamed) by geopod-ismtpd-54 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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