They Sent It

Not All Skincare Is Created Equal…

Here’s how Bowie stands out from the rest of the shelf.

BowieSunday, Oct 18, 2026 at 10:46 PM EasternKlaviyo
BowieNot All Skincare Is Created Equal…
Subject
Not All Skincare Is Created Equal…
Preview text
Here’s how Bowie stands out from the rest of the shelf.
From
hello@wearebowie.com
Brand
Bowie
Sent
Sun Oct 18, 2026, 10:46 PM ET
Size
51 KB
Images
18
Links
19, 4 of them buttons
Subject length
34 characters

Against Bowie's usual

Sent in the 10 PM hour, which holds 9% of its emails; 16% arrive in the 8 AM hour. The subject is 34 characters; its average is 36.

Email headers

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From
Bowie <[email protected]>
Subject
Not All Skincare Is Created Equal…
Date
Mon, 19 Oct 2026 02:46:31 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
email.wearebowie.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=wearebowie.com s=kl1
List-Unsubscribe
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Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Oct 22, 2026 6:30 AMWell this is escalating quickly...........
Oct 22, 2026 12:00 AMIT’S LIVE. IT’S OUR BIRTHDAY! 25% off everything.
Oct 21, 2026 8:30 AMTomorrow. 25% off. One day only.
Oct 18, 2026 10:46 PMNot All Skincare Is Created Equal… (this email)
Oct 16, 2026 10:43 PMMeet Your New Skincare Obsession 🖤
Oct 14, 2026 10:42 PMNot sure where to start? Meet the Complete Kit
Oct 14, 2026 11:15 AMGot 3 - 5 minutes?

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