π start with the basics
Preview text: The kind you'll reach for, wash, and immediately want back

- Subject
- π start with the basics
- Preview text
- The kind you'll reach for, wash, and immediately want back
- From
- erin.ford@
boxhill.co.nz - Brand
- Boxhill
- ESP
- Klaviyo
- Sent
- Thu Sep 3, 2026, 3:02 AM ET
- Sent to
- New Zealand (boxhill.co.nz)
- Size
- 95 KB
- Images
- 11
- Links
- 24, 8 of them buttons
- Subject length
- 24 characters
Against Boxhill's usual
Sent in its busiest hour, 3 AM, which holds 25% of its emails. The subject is 24 characters; its average is 26.
Sent just before and after
| Sep 5, 2026 3:00 PM | β¨ fresh drop, forever appeal | |
| Sep 5, 2026 3:27 AM | β¨weekends are for Recovery | |
| Sep 4, 2026 5:03 AM | β¨ something Knewe just landed... | |
| Sep 3, 2026 3:02 AM | π start with the basics (this email) | |
| Sep 2, 2026 3:00 PM | πΈ the dress forecast? lovely | |
| Sep 2, 2026 3:19 AM | π¨ a fresh pair awaits... | |
| Sep 1, 2026 5:22 AM | β tea? no, tees. |
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π who said style had to hurt?
Nov 1, 2026 1:36 AM
Oct 31, 2026 6:08 PM
Oct 31, 2026 2:42 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 3, 2026.









