Cookie dough… for breakfast? 🍪

Preview text: Our 10-minute overnight oats taste like dessert — no cooking required.

British EssentialsThursday, Jul 23, 2026 at 2:01 PM EasternKlaviyo
British EssentialsCookie dough… for breakfast? 🍪
Subject
Cookie dough… for breakfast? 🍪
Preview text
Our 10-minute overnight oats taste like dessert — no cooking required.
From
mail@britishessentials.com
Sent
Thu Jul 23, 2026, 2:01 PM ET
Sent to
at.britishessentials.com, au.britishessentials.com, bg.britishessentials.com, britishessentials.com, de.britishessentials.com, dk.britishessentials.com, ee.britishessentials.com, hr.britishessentials.com, hu.britishessentials.com, ie.britishessentials.com, il.britishessentials.com, jp.britishessentials.com, lu.britishessentials.com, se.britishessentials.com, us.britishessentials.com
Size
66 KB
Images
15
Links
16, 5 of them buttons
Subject length
31 characters

Against British Essentials's usual

Sent in its busiest hour, 2 PM, which holds 26% of its emails. The subject is 31 characters; its average is 40.

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Sent just before and after

Jul 29, 2026 2:00 PMThat first wobble takes you right back 🇬🇧
Jul 28, 2026 8:58 PMThey tried it. They loved it. So will you.
Jul 27, 2026 8:57 PMDid you see something you liked?
Jul 23, 2026 2:01 PMCookie dough… for breakfast? 🍪 (this email)
Jul 22, 2026 2:00 PMCheese & Onion or Salt & Vinegar? 🇬🇧
Jul 21, 2026 9:55 PMThey tried it. They loved it. So will you.
Jul 20, 2026 9:54 PMDid you see something you liked?

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