What Happens Before the Bag
Preview text: Where the beans come from and what we check for
Using this email in an article? Credit: Bulletproof email via They Sent It, with a link to this page. Full-size image
- Subject
- What Happens Before the Bag
- Preview text
- Where the beans come from and what we check for
- From
- reply@
email.bulletproof.com - Brand
- Bulletproof
- ESP
- Klaviyo
- Sent
- Sun Sep 27, 2026, 2:47 PM ET
- Sent to
- bulletproof.com, shop.bulletproof.com
- Size
- 78 KB
- Images
- 20
- Links
- 22, 2 of them buttons
- Subject length
- 27 characters
Against Bulletproof's usual
Sent in the 2 PM hour, which holds 7% of its emails; 22% arrive in the 5 PM hour. The subject is 27 characters; its average is 32.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Bulletproof <[email protected]>
- Reply-To
- [email protected]
- Subject
- What Happens Before the Bag
- Date
- Sun, 27 Sep 2026 18:47:03 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-105
- Return-Path domain
- email.bulletproof.com
- DKIM signature
- d=bulletproof.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-5x7r4 with SMTP
- from (unnamed) by geopod-ismtpd-105 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Sep 29, 2026 2:56 PM | A Mystery Gift for National Coffee Day | |
| Sep 28, 2026 6:51 PM | We Saved You 20% | |
| Sep 28, 2026 5:58 PM | Tomorrow at 10am PST it comes to an end | |
| Sep 27, 2026 2:47 PM | What Happens Before the Bag (this email) | |
| Sep 26, 2026 2:47 PM | Your Second One Is Half Price | |
| Sep 25, 2026 2:48 PM | These Benefits Come In Pairs | |
| Sep 24, 2026 6:03 PM | Buy One, Get One 50% Off Starts Today |
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Oct 30, 2026 10:56 AM
Today Only: 30% Off Orders Over $100
Oct 29, 2026 3:01 PM
Your Mornings Just Got Way More Aesthetic
Oct 27, 2026 5:21 PM
Your Iced Coffee Wants an Upgrade
Oct 26, 2026 5:47 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 27, 2026.
