Time to layer up
Preview text: Two jackets. Two different reasons to own one.

Using this email in an article? Credit: Bulletprufe email via They Sent It, with a link to this page. Full-size image
- Subject
- Time to layer up
- Preview text
- Two jackets. Two different reasons to own one.
- From
- will@
bulletprufe.com - Brand
- Bulletprufe
- ESP
- Klaviyo
- Sent
- Sun Sep 13, 2026, 8:02 AM ET
- Size
- 58 KB
- Images
- 9
- Links
- 15, 8 of them buttons
- Subject length
- 16 characters
Against Bulletprufe's usual
Sent in its busiest hour, 8 AM, which holds 50% of its emails. The subject is 16 characters; its average is 27.
Sent just before and after
| Sep 19, 2026 10:01 AM | The Last Pair You'll Have to Buy | |
| Sep 17, 2026 8:01 AM | The weather didn't get the memo | |
| Sep 15, 2026 9:09 AM | September is the best month to hike | |
| Sep 13, 2026 8:02 AM | Time to layer up (this email) | |
| Sep 11, 2026 8:01 AM | The color you keep overlooking | |
| Sep 9, 2026 5:01 PM | Tonight's the last chance | |
| Sep 9, 2026 8:03 AM | Last call: 25% off ends tonight |
More from Bulletprufe
All Bulletprufe emailsNov 3, 2026 7:01 PM
Last call: 25% off ends tonight
Nov 3, 2026 8:03 AM
Two days left on the Cold Front Sale
Nov 2, 2026 8:01 AM
Trail in the morning. Pub after.
Nov 1, 2026 8:01 AM
Is your gear ready for the cold?
Oct 31, 2026 10:01 AM
Build the rotation. 25% off right now.
Oct 30, 2026 8:00 AM
Oct 30, 2026 3:31 AM
What does a cheap pair actually cost you?
Oct 29, 2026 10:31 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 13, 2026.









