Bums & Roses subject lines
232 subject lines averaging 28 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Nov 3, 2026 3:00 PM | BLACK FRIDAY 🖤 COMING EARLY 🩷 | 30 | New drops, OG restocks & Insider deals. Here's your cheat sheet. | Nov 3, 2026 3:00 PM · 30 characters. New drops, OG restocks & Insider deals. Here's your cheat sheet. | |
| Nov 2, 2026 10:00 PM | November is stacked 📅 | 22 | Your first peek: new drops + up to 60% OFF starts Wednesday | Nov 2, 2026 10:00 PM · 22 characters. Your first peek: new drops + up to 60% OFF starts Wednesday | |
| Nov 1, 2026 8:30 PM | 🖤 YOU'RE INVITED: Black Friday, first dibs 🖤 | 45 | Save the date: up to 60% off (before everyone else) | Nov 1, 2026 8:30 PM · 45 characters. Save the date: up to 60% off (before everyone else) | |
| Oct 31, 2026 7:03 AM | HAPPY HALLOWEEN 🎃🦇👻 | 20 | the cutest pumpkins in town ➞ | Oct 31, 2026 7:03 AM · 20 characters. the cutest pumpkins in town ➞ | |
| Oct 30, 2026 9:35 PM | Did you miss these drops ⁉️ | 27 | From Santa to new Harry Potter, there is a lot of cute you’re missing out on ➞ | Oct 30, 2026 9:35 PM · 27 characters. From Santa to new Harry Potter, there is a lot of cute you’re missing out on ➞ | |
| Oct 28, 2026 3:02 PM | NOW BOARDING: The Polar Express™ 🚂 | 35 | Your childhood favorite just pulled into B&R. SHOP NOW! | Oct 28, 2026 3:02 PM · 35 characters. Your childhood favorite just pulled into B&R. SHOP NOW! | |
| Oct 27, 2026 3:00 PM | ALL ABOARD the nostalgia train 🚂 | 33 | The Polar Express™ is pulling into B&R! | Oct 27, 2026 3:00 PM · 33 characters. The Polar Express™ is pulling into B&R! | |
| Oct 25, 2026 11:45 AM | ⭐ this week's #1 print isn't what you'd think | 46 | Up Claus & Personal, plus the collabs everyone's talking about. | Oct 25, 2026 11:45 AM · 46 characters. Up Claus & Personal, plus the collabs everyone's talking about. | |
| Oct 24, 2026 8:30 PM | 🎁 The whole family matches = 10% OFF | 37 | 10% off auto-applied when you buy 2+ of the same print. Find your family's match | Oct 24, 2026 8:30 PM · 37 characters. 10% off auto-applied when you buy 2+ of the same print. Find your family's match | |
| Oct 23, 2026 3:00 PM | OH. MY. GOD. It's HERE! 💜 | 26 | The FRIENDS™ × B&R bamboo collection is officially available ➞ | Oct 23, 2026 3:00 PM · 26 characters. The FRIENDS™ × B&R bamboo collection is officially available ➞ | |
| Oct 22, 2026 3:01 PM | FRIENDS™ is coming to B&R 🙌 | 30 | Limited. Exclusive. Very millennial-mom coded! | Oct 22, 2026 3:01 PM · 30 characters. Limited. Exclusive. Very millennial-mom coded! | |
| Oct 21, 2026 3:00 PM | NEW! Gilmore Girls™ collection ☕️📚🍁 | 34 | Where you lead, we'll follow… straight to checkout! | Oct 21, 2026 3:00 PM · 34 characters. Where you lead, we'll follow… straight to checkout! | |
| Oct 20, 2026 3:00 PM | Smells like coffee & a NEW obsession ☕️ | 39 | Gilmore Girls™ x Bums & Roses. Drops tomorrow! | Oct 20, 2026 3:00 PM · 39 characters. Gilmore Girls™ x Bums & Roses. Drops tomorrow! | |
| Oct 19, 2026 9:45 PM | TODAY❗ Your last call for Halloween delivery 🎃 | 47 | The spooky lineup is still on sale, but today's your shipping deadline! | Oct 19, 2026 9:45 PM · 47 characters. The spooky lineup is still on sale, but today's your shipping deadline! | |
| Oct 18, 2026 10:00 PM | up to 35% OFF 🎃👻🦇 | 18 | Tomorrow 10/19 is the last day to order to get it by 10/31 | Oct 18, 2026 10:00 PM · 18 characters. Tomorrow 10/19 is the last day to order to get it by 10/31 | |
| Oct 18, 2026 11:37 AM | Halloween rompers: $39 → $25.35 🎃 | 34 | 2 days left to get it by Halloween. Matching family PJs up to 35% OFF, no code needed ➞ | Oct 18, 2026 11:37 AM · 34 characters. 2 days left to get it by Halloween. Matching family PJs up to 35% OFF, no code needed ➞ | |
| Oct 17, 2026 11:08 AM | SPOTTED 👀 | 10 | the treats you cannot miss ➞ | Oct 17, 2026 11:08 AM · 10 characters. the treats you cannot miss ➞ | |
| Oct 16, 2026 3:05 PM | WAREHOUSE SWEEP 🙌 | 18 | It’s your LAST CHANCE before these styles sell out for good! Hurry - shop recently-dropped… | Oct 16, 2026 3:05 PM · 18 characters. It’s your LAST CHANCE before these styles sell out for good! Hurry - shop recently-dropped… | |
| Oct 15, 2026 10:00 PM | 2 weeks till Halloween: up to 35% OFF 🎃 | 40 | PJs for the whole crew, while sizes last ➞ | Oct 15, 2026 10:00 PM · 40 characters. PJs for the whole crew, while sizes last ➞ | |
| Oct 15, 2026 1:14 PM | Don't let these disapparate 🪄 | 30 | NEW Harry Potter™ is here. Have you picked your favorites? | Oct 15, 2026 1:14 PM · 30 characters. NEW Harry Potter™ is here. Have you picked your favorites? | |
| Oct 14, 2026 3:03 PM | Accio NEW Harry Potter™ ⚡️ | 26 | New print. New styles. A whole lot of magic. Shop now! | Oct 14, 2026 3:03 PM · 26 characters. New print. New styles. A whole lot of magic. Shop now! | |
| Oct 13, 2026 3:00 PM | We solemnly swear... ⚡️ | 23 | This NEW Harry Potter™ drop may be the best one yet! | Oct 13, 2026 3:00 PM · 23 characters. This NEW Harry Potter™ drop may be the best one yet! | |
| Oct 11, 2026 11:30 AM | 📌 most-picked prints this week | 32 | including Halloween, now up to 35% off | Oct 11, 2026 11:30 AM · 32 characters. including Halloween, now up to 35% off | |
| Oct 10, 2026 11:04 AM | Matchy Matchy & 10% OFF ❤️ | 26 | Bundle 2+ of the same holiday style & unwrap 10% OFF automatically! | Oct 10, 2026 11:04 AM · 26 characters. Bundle 2+ of the same holiday style & unwrap 10% OFF automatically! | |
| Oct 9, 2026 1:37 PM | HALLOWEEN-MAXXING 🎃 get 35% OFF | 33 | Pumpkin patches, PJ parties & everything in between. Shop up to 35% OFF! | Oct 9, 2026 1:37 PM · 33 characters. Pumpkin patches, PJ parties & everything in between. Shop up to 35% OFF! | |
| Oct 8, 2026 9:30 PM | Gabby's Dollhouse™ is going FAST 📌 | 35 | Vol. 2 sizes are already disappearing. Shop your faves before they're gone ➞ | Oct 8, 2026 9:30 PM · 35 characters. Vol. 2 sizes are already disappearing. Shop your faves before they're gone ➞ | |
| Oct 8, 2026 1:11 PM | BOO! Halloween is on SALE 🎃👻🦇 | 30 | Up to 35% OFF matching PJs, new prints & so much more! | Oct 8, 2026 1:11 PM · 30 characters. Up to 35% OFF matching PJs, new prints & so much more! | |
| Oct 7, 2026 3:00 PM | Gabby’s Dollhouse Vol. 2 is HERE 🩷🩵💜 | 37 | New bamboo styles for your little fan just dropped. Shop before their favorites disappear! | Oct 7, 2026 3:00 PM · 37 characters. New bamboo styles for your little fan just dropped. Shop before their favorites disappear! | |
| Oct 6, 2026 3:00 PM | Something meow-gical is coming… 🐱✨ | 35 | New prints. New styles. Same Gab-tastic obsession. Sneak peek tomorrow 👀 | Oct 6, 2026 3:00 PM · 35 characters. New prints. New styles. Same Gab-tastic obsession. Sneak peek tomorrow 👀 | |
| Oct 5, 2026 9:30 PM | 📌 your holiday outfit checklist starts here | 44 | From tree lots to cozy movie nights, we’ve got them covered. | Oct 5, 2026 9:30 PM · 44 characters. From tree lots to cozy movie nights, we’ve got them covered. | |
| Oct 4, 2026 11:30 AM | TOP 3 ⭐⭐⭐⭐⭐ | 12 | these styles are currently having a moment | Oct 4, 2026 11:30 AM · 12 characters. these styles are currently having a moment | |
| Oct 3, 2026 11:56 AM | 📌 wait.. these are now $24!! | 29 | Fresh markdowns up to 35% OFF just landed ➞ | Oct 3, 2026 11:56 AM · 29 characters. Fresh markdowns up to 35% OFF just landed ➞ | |
| Oct 2, 2026 12:07 PM | Daddy’s Girl is BACK ❤️ + something NEW! | 40 | The sold-out favorite returned, with NEW Girl Dad styles! | Oct 2, 2026 12:07 PM · 40 characters. The sold-out favorite returned, with NEW Girl Dad styles! | |
| Oct 1, 2026 9:30 PM | Christmas on Sesame Street looks like this 🎄 | 45 | Matching PJs, playwear, dresses + more. | Oct 1, 2026 9:30 PM · 45 characters. Matching PJs, playwear, dresses + more. | |
| Sep 30, 2026 3:03 PM | SHOP NOW: Sesame Street™ Christmas 🎄❤️ | 39 | Elmo, Cookie Monster & friends just landed in holiday bamboo. Get EXTRA 10% OFF family… | Sep 30, 2026 3:03 PM · 39 characters. Elmo, Cookie Monster & friends just landed in holiday bamboo. Get EXTRA 10% OFF family… | |
| Sep 29, 2026 3:00 PM | Meet us on Sesame Street™ for Christmas ❤️ | 41 | Sunny days are getting festive TOMORROW at 12pm PT | Sep 29, 2026 3:00 PM · 41 characters. Sunny days are getting festive TOMORROW at 12pm PT | |
| Sep 28, 2026 9:10 PM | Let's play a game ‼️ | 20 | we’re choosing 10 lucky winners | Sep 28, 2026 9:10 PM · 20 characters. we’re choosing 10 lucky winners | |
| Sep 27, 2026 9:01 PM | 📌 this week’s most-picked | 26 | apparently, we all have the same taste | Sep 27, 2026 9:01 PM · 26 characters. apparently, we all have the same taste | |
| Sep 26, 2026 1:03 PM | Recently SPOTTED 📸 | 19 | the spooky roundup you cannot miss ➞ | Sep 26, 2026 1:03 PM · 19 characters. the spooky roundup you cannot miss ➞ | |
| Sep 25, 2026 3:03 PM | BACK in stock 📌 | 16 | You loved them. We brought them back. | Sep 25, 2026 3:03 PM · 16 characters. You loved them. We brought them back. | |
| Sep 24, 2026 10:00 PM | Holiday pjs = officially checked off ✅ | 39 | From tree lots to cozy movie nights, we’ve got them covered ➞ | Sep 24, 2026 10:00 PM · 39 characters. From tree lots to cozy movie nights, we’ve got them covered ➞ | |
| Sep 23, 2026 3:02 PM | NEW IN: Christmas PART 2 🩵💚🩷 | 29 | 3 NEW prints just joined the lineup. Get EXTRA 10% OFF when you bundle prints! | Sep 23, 2026 3:02 PM · 29 characters. 3 NEW prints just joined the lineup. Get EXTRA 10% OFF when you bundle prints! | |
| Sep 22, 2026 3:03 PM | Thought Christmas was done? NOPE 🎄🎁🎅 | 37 | 3 NEW prints join the lineup tomorrow! Meet Christmas Part 2 ➞ | Sep 22, 2026 3:03 PM · 37 characters. 3 NEW prints join the lineup tomorrow! Meet Christmas Part 2 ➞ | |
| Sep 21, 2026 9:23 PM | Now THIS is a TOP 5 🤩 | 22 | Discover soft bamboo prints overflowing with color, comfort & CHARACTER energy ➞ | Sep 21, 2026 9:23 PM · 22 characters. Discover soft bamboo prints overflowing with color, comfort & CHARACTER energy ➞ | |
| Sep 20, 2026 12:07 PM | 👀 What everyone’s shopping this week | 37 | the prints, seasonal favorites + collabs everyone’s shopping right now→ | Sep 20, 2026 12:07 PM · 37 characters. the prints, seasonal favorites + collabs everyone’s shopping right now→ | |
| Sep 19, 2026 12:02 PM | SPOTTED 👀 | 10 | the roundup you cannot miss ➞ | Sep 19, 2026 12:02 PM · 10 characters. the roundup you cannot miss ➞ | |
| Sep 18, 2026 3:30 PM | Merry Matchy Moments ❤️ | 23 | Cozy, merry, & oh-so matchy! Find your Family Matching PJs HERE & save extra 10% OFF | Sep 18, 2026 3:30 PM · 23 characters. Cozy, merry, & oh-so matchy! Find your Family Matching PJs HERE & save extra 10% OFF | |
| Sep 17, 2026 9:01 PM | The matching math is mathing ✨ | 31 | 2+ in the same Christmas print = an EXTRA 10% OFF automatically. | Sep 17, 2026 9:01 PM · 31 characters. 2+ in the same Christmas print = an EXTRA 10% OFF automatically. | |
| Sep 16, 2026 3:01 PM | The Christmas drop is HERE 🎄🎅🎁 | 31 | Matching for the whole crew + an EXTRA 10% off perk. Shop now! | Sep 16, 2026 3:01 PM · 31 characters. Matching for the whole crew + an EXTRA 10% off perk. Shop now! | |
| Sep 15, 2026 3:01 PM | TOMORROW’S THE DAY 🎁🎄✨ | 22 | 8 prints. Family matching. EXTRA 10% off. See it all before tomorrow. | Sep 15, 2026 3:01 PM · 22 characters. 8 prints. Family matching. EXTRA 10% off. See it all before tomorrow. |
Based on 232 emails received from Mar 17 to Nov 3, 2026. Times in US Eastern. How we collect