I don't usually do this...

Preview text: But it's Prime Day - up to 50% off!

Cali's BooksTuesday, Jun 23, 2026 at 10:21 AM EasternKlaviyo
Cali's BooksI don't usually do this...
Subject
I don't usually do this...
Preview text
But it's Prime Day - up to 50% off!
From
littlestar@calisbooks.com
Sent
Tue Jun 23, 2026, 10:21 AM ET
Sent to
calisbooks.com
Size
13 KB
Images
1
Links
4, 3 of them buttons
Subject length
26 characters

Against Cali's Books's usual

Sent in the 10 AM hour, which holds 8% of its emails; 55% arrive in the 9 PM hour. The subject is 26 characters; its average is 24.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Cali from Cali's Books <[email protected]>
Subject
I don't usually do this...
Date
Tue, 23 Jun 2026 14:21:04 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.calisbooks.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.calisbooks.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from kl-203-28-27.kmta.shared.klaviyomail.com [170.203.28.27] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Jul 2, 2026 11:40 AMThey'll never know it's 'educational'
Jun 30, 2026 9:55 PMFrom press play to read along
Jun 25, 2026 9:16 PMup to 50% off ends Friday night!
Jun 23, 2026 10:21 AMI don't usually do this... (this email)
Jun 21, 2026 9:14 PMPress play on Music Day 🎶
Jun 17, 2026 9:18 PMThe summer slide question ➡️
Jun 14, 2026 9:00 PMOutsource bedtime reading to grandma

More from Cali's Books

All Cali's Books emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.