The game is open.

Preview text: The more you play, the more goes on sale

calm.Monday, Sep 28, 2026 at 11:02 AM EasternKlaviyo
calm.The game is open.
Subject
The game is open.
Preview text
The more you play, the more goes on sale
From
hello@c-alm.com
Brand
calm.
Sent
Mon Sep 28, 2026, 11:02 AM ET
Size
44 KB
Images
3
Links
8, 3 of them buttons
Subject length
17 characters

Against calm.'s usual

Sent in the 11 AM hour, which holds 7% of its emails; 13% arrive in the 6 AM hour. The subject is 17 characters; its average is 26.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
calm. <[email protected]>
Subject
The game is open.
Date
Mon, 28 Sep 2026 15:02:20 +0000 (UTC)
Message-ID domain
geopod-ismtpd-89
Return-Path domain
support.c-alm.com
DKIM signature
d=c-alm.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-k6wbp with SMTP
  2. from (unnamed) by geopod-ismtpd-89 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Sep 30, 2026 2:00 AMSALE IS LIVE
Sep 29, 2026 11:01 AMSALE OPENS TOMORROW 08:00 CEST
Sep 28, 2026 3:03 PMYou were faster than us.
Sep 28, 2026 11:02 AMThe game is open. (this email)
Sep 27, 2026 2:00 PMFor the first time, we're going on sale
Sep 25, 2026 8:01 AMFINALLY HERE: BAGGY RUST VINTAGE
Sep 23, 2026 8:03 AMBACK AGAIN.

More from calm.

All calm. emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.