Not all chicken salts are created equal

Preview text: Chooki's VS. everyone else

Chooki's Chicken SaltMonday, Aug 3, 2026 at 1:24 PM EasternKlaviyo
Chooki's Chicken SaltNot all chicken salts are created equal
Subject
Not all chicken salts are created equal
Preview text
Chooki's VS. everyone else
From
hello@trychookis.com
Sent
Mon Aug 3, 2026, 1:24 PM ET
Sent to
New Zealand (chookis.co.nz)
Size
46 KB
Images
11
Links
15, 3 of them buttons
Subject length
39 characters

Against Chooki's Chicken Salt's usual

Sent in the 1 PM hour, which holds 10% of its emails; 17% arrive in the 11 PM hour. The subject is 39 characters; its average is 29.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Chooki's Chicken Salt <[email protected]>
Subject
Not all chicken salts are created equal
Date
Mon, 03 Aug 2026 17:24:32 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.trychookis.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.trychookis.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from kl-203-20-32.kmta.shared.klaviyomail.com [170.203.20.32] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Aug 21, 2026 10:38 AMFresh crackle. Fiery sauce. 🔥
Aug 19, 2026 2:01 AMSkip the socks. Sort Dad out.
Aug 4, 2026 11:01 AMIT'S BACK!!
Aug 3, 2026 1:24 PMNot all chicken salts are created equal (this email)
Aug 2, 2026 1:24 PMThe Chooki's Origin Story 🐣
Aug 1, 2026 1:21 PMWelcome to the Flock 🐔
Mar 18, 2026 11:30 AMStill thinking about it?

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