They Sent It

People are skeptical at first…

But then they give it a crack

Chooki's Chicken SaltFriday, Oct 16, 2026 at 5:10 PM EasternKlaviyo
Chooki's Chicken SaltPeople are skeptical at first…
Subject
People are skeptical at first…
Preview text
But then they give it a crack
From
hello@trychookis.com
Sent
Fri Oct 16, 2026, 5:10 PM ET
Sent to
Australia (chookis.com.au), chookischickensalt.com
Size
55 KB
Images
14
Links
17, 3 of them buttons
Subject length
30 characters

Against Chooki's Chicken Salt's usual

Sent in the 5 PM hour, which holds 12% of its emails; 17% arrive in the 11 PM hour. The subject is 30 characters; its average is 29.

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From
Chooki's Chicken Salt <[email protected]>
Subject
People are skeptical at first…
Date
Fri, 16 Oct 2026 21:10:56 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.trychookis.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.trychookis.com s=mtd1
List-Unsubscribe
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Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Oct 17, 2026 11:39 PMLast reminder on your welcome discount
Oct 17, 2026 5:51 PMWhich flavour you trying first?
Oct 16, 2026 11:38 PMThe Chicken Salt SHOWDOWN 🥊
Oct 16, 2026 5:10 PMPeople are skeptical at first… (this email)
Oct 15, 2026 11:37 PMWhich flavour you trying first?
Oct 15, 2026 8:12 PMThe death of soggy chips
Oct 15, 2026 5:09 PMYour discount is inside 🐔

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