CoveBalm subject lines
72 subject lines averaging 33 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Nov 1, 2026 11:03 AM | Halloween's Over. Your Extra 15% Off Ends Tonight. | 50 | One last chance to stack 15% off on top of your BOGO deals | Nov 1, 2026 11:03 AM · 50 characters. One last chance to stack 15% off on top of your BOGO deals | |
| Oct 31, 2026 2:03 PM | Halloween Isn't Over. Neither Is Your 15% Off. | 46 | One more treat for your makeup bag before the night is over | Oct 31, 2026 2:03 PM · 46 characters. One more treat for your makeup bag before the night is over | |
| Oct 31, 2026 6:01 AM | Halloween Treat: An Extra 15% Off Your BOGO | 43 | Your favorite CoveBalm deals come with even more savings | Oct 31, 2026 6:01 AM · 43 characters. Your favorite CoveBalm deals come with even more savings | |
| Oct 30, 2026 11:15 AM | Your session expired… | 21 | Hi , I noticed you looking at this earlier . Just long enough to imagine it, but not long… | Oct 30, 2026 11:15 AM · 21 characters. Hi , I noticed you looking at this earlier . Just long enough to imagine it, but not long… | |
| Oct 24, 2026 4:26 PM | Your first-order discount is inside 🎉 | 37 | Hi , Welcome to CoveBalm, we’re so happy you found us 💋 To celebrate, here’s a little… | Oct 24, 2026 4:26 PM · 37 characters. Hi , Welcome to CoveBalm, we’re so happy you found us 💋 To celebrate, here’s a little… | |
| Oct 20, 2026 11:01 AM | The Foundation Moisture Test | 28 | One question, and your skin already knows the answer | Oct 20, 2026 11:01 AM · 28 characters. One question, and your skin already knows the answer | |
| Oct 17, 2026 5:00 AM | Your Foundation Is Stealing the Glow | 36 | More coverage doesn't always mean better-looking skin | Oct 17, 2026 5:00 AM · 36 characters. More coverage doesn't always mean better-looking skin | |
| Oct 14, 2026 11:01 AM | What If Your Foundation Did Your Skincare Too? | 46 | One balm that takes over three steps of your routine | Oct 14, 2026 11:01 AM · 46 characters. One balm that takes over three steps of your routine | |
| Oct 13, 2026 12:55 AM | Your first-order discount is inside 🎉 | 37 | Hi , Welcome to CoveBalm, we’re so happy you found us 💋 To celebrate, here’s a little… | Oct 13, 2026 12:55 AM · 37 characters. Hi , Welcome to CoveBalm, we’re so happy you found us 💋 To celebrate, here’s a little… | |
| Oct 11, 2026 1:48 PM | Your session expired… | 21 | Hi , I noticed you looking at this earlier . Just long enough to imagine it, but not long… | Oct 11, 2026 1:48 PM · 21 characters. Hi , I noticed you looking at this earlier . Just long enough to imagine it, but not long… | |
| Oct 11, 2026 12:34 PM | Your session expired… | 22 | Hi Subscriber, I noticed you looking at this earlier . Just long enough to imagine it, but… | Oct 11, 2026 12:34 PM · 22 characters. Hi Subscriber, I noticed you looking at this earlier . Just long enough to imagine it, but… | |
| Oct 11, 2026 10:30 AM | Is Your Foundation Revealing Too Much? | 38 | Fine lines, dry patches, and texture shouldn't stand out | Oct 11, 2026 10:30 AM · 38 characters. Fine lines, dry patches, and texture shouldn't stand out | |
| Oct 7, 2026 10:45 AM | Your Prime Ends in 24 Hours | 27 | Last call for 15% off smoother coverage and fewer layers | Oct 7, 2026 10:45 AM · 27 characters. Last call for 15% off smoother coverage and fewer layers | |
| Oct 6, 2026 11:01 AM | Your 48-Hour Prime Has Started | 30 | One very good excuse to upgrade your base | Oct 6, 2026 11:01 AM · 30 characters. One very good excuse to upgrade your base | |
| Sep 30, 2026 4:16 PM | Your session expired… | 21 | Hi , I noticed you looking at this earlier . Just long enough to imagine it, but not long… | Sep 30, 2026 4:16 PM · 21 characters. Hi , I noticed you looking at this earlier . Just long enough to imagine it, but not long… | |
| Sep 30, 2026 4:03 PM | Your session expired… | 21 | Hi Subscriber, I noticed you looking at this earlier . Just long enough to imagine it, but… | Sep 30, 2026 4:03 PM · 21 characters. Hi Subscriber, I noticed you looking at this earlier . Just long enough to imagine it, but… | |
| Sep 30, 2026 11:06 AM | Fine Lines or Foundation Lines? | 31 | There’s a reason they look louder after makeup | Sep 30, 2026 11:06 AM · 31 characters. There’s a reason they look louder after makeup | |
| Sep 27, 2026 11:04 AM | Your Makeup Has Entered Its Dry Era | 35 | Time for a little hydration intervention | Sep 27, 2026 11:04 AM · 35 characters. Time for a little hydration intervention | |
| Sep 23, 2026 11:02 AM | Your Skin Spends 10 Hours With This | 35 | Have you ever checked what’s inside? | Sep 23, 2026 11:02 AM · 35 characters. Have you ever checked what’s inside? | |
| Sep 19, 2026 9:06 AM | About Your CoveBalm Order 👀 | 27 | Open for the update | Sep 19, 2026 9:06 AM · 27 characters. Open for the update | |
| Sep 12, 2026 3:08 PM | 🔔 Recent browsing report | 24 | Hi Subscriber, I noticed you looking at this earlier . Just long enough to imagine it, but… | Sep 12, 2026 3:08 PM · 24 characters. Hi Subscriber, I noticed you looking at this earlier . Just long enough to imagine it, but… | |
| Sep 12, 2026 10:45 AM | Your Makeup Looks Great Now. But Later? | 39 | The real test starts after the first few hours | Sep 12, 2026 10:45 AM · 39 characters. The real test starts after the first few hours | |
| Sep 9, 2026 10:30 AM | You’ll Want to Know What Changes at Midnight | 44 | Hint: it’s not the product | Sep 9, 2026 10:30 AM · 44 characters. Hint: it’s not the product | |
| Sep 7, 2026 11:02 AM | This Is Your Skin’s Labor Day | 29 | Soft, fresh, barely-there coverage is now 15% OFF | Sep 7, 2026 11:02 AM · 29 characters. Soft, fresh, barely-there coverage is now 15% OFF | |
| Sep 2, 2026 10:46 AM | You’re probably OVERPAYING for your face | 40 | Hi Subscriber, Ever notice how your makeup routine somehow turned into a 5-product… | Sep 2, 2026 10:46 AM · 40 characters. Hi Subscriber, Ever notice how your makeup routine somehow turned into a 5-product… | |
| Sep 2, 2026 10:45 AM | You’re probably OVERPAYING for your face | 40 | Hi , Ever notice how your makeup routine somehow turned into a 5-product subscription to… | Sep 2, 2026 10:45 AM · 40 characters. Hi , Ever notice how your makeup routine somehow turned into a 5-product subscription to… | |
| Aug 30, 2026 11:03 AM | What Happens After You Wash Your Makeup Off? | 44 | With most formulas, nothing. That’s exactly the problem. | Aug 30, 2026 11:03 AM · 44 characters. With most formulas, nothing. That’s exactly the problem. | |
| Aug 24, 2026 3:28 PM | Your session expired… | 21 | Hi Subscriber, I noticed you looking at this earlier . Just long enough to imagine it, but… | Aug 24, 2026 3:28 PM · 21 characters. Hi Subscriber, I noticed you looking at this earlier . Just long enough to imagine it, but… | |
| Aug 24, 2026 11:02 AM | The "Expensive Skin" Trick Nobody Sees | 38 | The beauty secret is making people wonder what changed | Aug 24, 2026 11:02 AM · 38 characters. The beauty secret is making people wonder what changed | |
| Aug 17, 2026 10:31 AM | Are you still wearing an old-school formula? | 44 | Hi , Some foundations became icons for a reason. Estée Lauder. Clinique. Lancôme. The… | Aug 17, 2026 10:31 AM · 44 characters. Hi , Some foundations became icons for a reason. Estée Lauder. Clinique. Lancôme. The… | |
| Aug 17, 2026 10:30 AM | Are you still wearing an old-school formula? | 44 | Hi Subscriber, Some foundations became icons for a reason. Estée Lauder. Clinique… | Aug 17, 2026 10:30 AM · 44 characters. Hi Subscriber, Some foundations became icons for a reason. Estée Lauder. Clinique… | |
| Aug 14, 2026 10:31 AM | What Is Your Foundation Doing Under There? | 42 | Your mirror won’t tell you the whole story | Aug 14, 2026 10:31 AM · 42 characters. Your mirror won’t tell you the whole story | |
| Aug 5, 2026 10:15 AM | Is Your Makeup Exposing Every Pore? | 35 | Try a filter that softens without masking | Aug 5, 2026 10:15 AM · 35 characters. Try a filter that softens without masking | |
| Aug 2, 2026 10:30 AM | Why Does Your Foundation Add More Texture? | 42 | By noon, pores, lines, and dry patches have become the main event | Aug 2, 2026 10:30 AM · 42 characters. By noon, pores, lines, and dry patches have become the main event | |
| Aug 1, 2026 4:51 PM | Your makeup might be adding 5 years | 35 | Hi , What if the product you were checking out could stop your makeup from making you look… | Aug 1, 2026 4:51 PM · 35 characters. Hi , What if the product you were checking out could stop your makeup from making you look… | |
| Jul 31, 2026 4:50 PM | Your session expired… | 21 | Hi , I noticed you looking at this earlier . Just long enough to imagine it, but not long… | Jul 31, 2026 4:50 PM · 21 characters. Hi , I noticed you looking at this earlier . Just long enough to imagine it, but not long… | |
| Jul 31, 2026 3:50 PM | 🔔 Recent browsing report | 24 | Hi Subscriber, I noticed you looking at this earlier . Just long enough to imagine it, but… | Jul 31, 2026 3:50 PM · 24 characters. Hi Subscriber, I noticed you looking at this earlier . Just long enough to imagine it, but… | |
| Jul 28, 2026 10:30 AM | We Found Where Your Foundation Went | 35 | Spoiler: it settled into all the wrong places | Jul 28, 2026 10:30 AM · 35 characters. Spoiler: it settled into all the wrong places | |
| Jul 25, 2026 11:15 AM | How Is Your Face Both Oily AND Dry? | 35 | One common makeup mistake could explain everything | Jul 25, 2026 11:15 AM · 35 characters. One common makeup mistake could explain everything | |
| Jul 21, 2026 11:45 AM | (1) You’ve Been Tagged In A Photo | 35 | Hi , Nobody really checks their face all day. You get ready in the morning, leave the… | Jul 21, 2026 11:45 AM · 35 characters. Hi , Nobody really checks their face all day. You get ready in the morning, leave the… | |
| Jul 21, 2026 11:45 AM | (1) You’ve Been Tagged In A Photo | 33 | Hi Subscriber, Nobody really checks their face all day. You get ready in the morning… | Jul 21, 2026 11:45 AM · 33 characters. Hi Subscriber, Nobody really checks their face all day. You get ready in the morning… | |
| Jul 17, 2026 3:30 PM | What Happens After You Wipe It Off? | 35 | That’s where CoveBalm gets interesting | Jul 17, 2026 3:30 PM · 35 characters. That’s where CoveBalm gets interesting | |
| Jul 14, 2026 11:30 AM | Pack This Before Your Next Flight ✈️ | 35 | Swipe, blend, glow, and board | Jul 14, 2026 11:30 AM · 35 characters. Swipe, blend, glow, and board | |
| Jul 13, 2026 5:38 PM | Your session expired… | 21 | Hi Subscriber, I noticed you looking at this earlier . Just long enough to imagine it, but… | Jul 13, 2026 5:38 PM · 21 characters. Hi Subscriber, I noticed you looking at this earlier . Just long enough to imagine it, but… | |
| Jul 13, 2026 2:41 PM | Your session expired… | 21 | Hi , I noticed you looking at this earlier . Just long enough to imagine it, but not long… | Jul 13, 2026 2:41 PM · 21 characters. Hi , I noticed you looking at this earlier . Just long enough to imagine it, but not long… | |
| Jul 10, 2026 10:45 AM | Midday is the Real Makeup Test | 30 | Especially when summer heat gets involved | Jul 10, 2026 10:45 AM · 30 characters. Especially when summer heat gets involved | |
| Jun 30, 2026 10:05 AM | Your session expired… | 21 | Hi , I noticed you looking at this earlier . Just long enough to imagine it, but not long… | Jun 30, 2026 10:05 AM · 21 characters. Hi , I noticed you looking at this earlier . Just long enough to imagine it, but not long… | |
| Jun 29, 2026 10:30 AM | When foundation starts looking like foundation... | 49 | Hi Subscriber, You know that moment when you catch yourself in the mirror and your… | Jun 29, 2026 10:30 AM · 49 characters. Hi Subscriber, You know that moment when you catch yourself in the mirror and your… | |
| Jun 29, 2026 10:30 AM | When foundation starts looking like foundation... | 49 | Hi , You know that moment when you catch yourself in the mirror and your foundation has… | Jun 29, 2026 10:30 AM · 49 characters. Hi , You know that moment when you catch yourself in the mirror and your foundation has… | |
| Jun 26, 2026 10:15 AM | Your Makeup Might Be Starving Your Skin | 39 | Here's what happens when coverage gives something back | Jun 26, 2026 10:15 AM · 39 characters. Here's what happens when coverage gives something back |
Based on 72 emails received from Apr 15 to Nov 1, 2026. Times in US Eastern. How we collect