You're spending $80 on shampoo. But… 💸

Preview text: The math isn't mathing.

Croix

Saturday, Apr 18, 2026 at 8:24 AM EasternKlaviyo

CroixYou're spending $80 on shampoo. But… 💸

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Subject: You're spending $80 on shampoo. But… 💸
Preview text: The math isn't mathing.
From: hello@getcroix.com
Brand: Croix
ESP: Klaviyo
Sent: Sat Apr 18, 2026, 8:24 AM ET
Size: 30 KB
Images: 1
Links: 3, 2 of them buttons
Subject length: 39 characters

Against Croix's usual

Sent in its busiest hour, 8 AM, which holds 47% of its emails. The subject is 39 characters; its average is 36.

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From: Croix <[email protected]>
Subject: You're spending $80 on shampoo. But… 💸
Date: Sat, 18 Apr 2026 12:24:02 +0000
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Sent just before and after

	Apr 26, 2026 8:24 AM	You wouldn't drink unfiltered water. So why shower in it? 💧
	Apr 23, 2026 8:47 AM	Set it. Forget it. Stay filtered
	Apr 20, 2026 8:11 AM	⭐ "You can actually feel the difference from the first use”
	Apr 18, 2026 8:24 AM	You're spending $80 on shampoo. But… 💸 (this email)
	Apr 17, 2026 11:37 PM	Ready to feel the difference?
	Apr 16, 2026 11:38 PM	Why everyone’s switching to Croix
	Apr 16, 2026 2:07 AM	Don’t forget what you looked at

You're spending $80 on shampoo. But… 💸

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