Don’t waste a good hat
Preview text: You’ve got four sides to work with
Using this email in an article? Credit: Custom Lids email via They Sent It, with a link to this page. Full-size image
- Subject
- Don’t waste a good hat
- Preview text
- You’ve got four sides to work with
- From
- email@
customlids.com - Brand
- Custom Lids
- ESP
- Klaviyo
- Sent
- Mon Oct 5, 2026, 4:00 PM ET
- Sent to
- customlids.store
- Size
- 69 KB
- Images
- 15
- Links
- 24, 2 of them buttons
- Subject length
- 23 characters
Against Custom Lids's usual
Sent in the 4 PM hour, which holds 12% of its emails; 14% arrive in the 8 PM hour. The subject is 23 characters; its average is 30.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Custom Lids <[email protected]>
- Subject
- Don’t waste a good hat
- Date
- Mon, 05 Oct 2026 20:00:17 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-84
- Return-Path domain
- send.kl.customlids.com
- DKIM signature
- d=kl.customlids.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-52zc4 with SMTP
- from (unnamed) by geopod-ismtpd-84 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 13, 2026 12:27 AM | Kick things off with 15% OFF | |
| Oct 12, 2026 6:00 PM | Put custom hats on the roster | |
| Oct 9, 2026 6:01 AM | Halloween’s creeping up | |
| Oct 5, 2026 4:00 PM | Don’t waste a good hat (this email) | |
| Oct 3, 2026 7:03 PM | They said the design was too complex | |
| Oct 1, 2026 5:03 PM | Halloween just dropped | |
| Sep 29, 2026 7:01 PM | One less thing for Q4 |
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Your Design Is the Missing Piece
Nov 1, 2026 9:05 AM
Oct 31, 2026 8:59 PM
The horror stories we’ve heard…
Oct 31, 2026 1:00 PM
Oct 30, 2026 10:01 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 5, 2026.
