The One Feature I've Been Keeping Secret

Preview text: Shh... I haven't told you about this yet.

DeraThursday, Apr 9, 2026 at 3:26 PM EasternKlaviyo
DeraThe One Feature I've Been Keeping Secret
Subject
The One Feature I've Been Keeping Secret
Preview text
Shh... I haven't told you about this yet.
From
morgan@rundera.com
Brand
Dera
Sent
Thu Apr 9, 2026, 3:26 PM ET
Size
45 KB
Images
4
Links
4, 2 of them buttons
Subject length
40 characters

Against Dera's usual

Sent in the 3 PM hour, which holds 13% of its emails; 19% arrive in the 1 PM hour. The subject is 40 characters; its average is 37.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Morgan at Dera <[email protected]>
Subject
The One Feature I've Been Keeping Secret
Date
Thu, 09 Apr 2026 19:26:11 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
rxtqed.shared.klaviyomail.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=shared.klaviyomail.com s=mtc1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from kl-203-28-53.kmta.shared.klaviyomail.com [170.203.28.53] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

May 6, 2026 1:15 PM24 Hours To Go: Full Product Details
May 2, 2026 4:47 PMA Timeline Update & Dera's First International Podium
Apr 22, 2026 7:04 PMApril Update: We're 2 Weeks Out
Apr 9, 2026 3:26 PMThe One Feature I've Been Keeping Secret (this email)
Mar 28, 2026 6:52 PMMarch Update: Finally, More Than Mediums
Mar 19, 2026 10:49 AMWhat Goes Into Designing a Running Belt?
Mar 16, 2026 10:50 AMYou're In! Here's what to expect.

More from Dera

All Dera emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.