Dad Wants This Instead

Preview text: Skip the tie. Give him a tool he'll actually use.

Diamond Tool StoreThursday, Jun 18, 2026 at 4:01 PM EasternKlaviyo
Diamond Tool StoreDad Wants This Instead
Subject
Dad Wants This Instead
Preview text
Skip the tie. Give him a tool he'll actually use.
From
marketing@diamondtoolstore.com
Sent
Thu Jun 18, 2026, 4:01 PM ET
Sent to
diamondtoolstore.com
Size
71 KB
Images
18
Links
23, 7 of them buttons
Subject length
22 characters

Against Diamond Tool Store's usual

Sent in the 4 PM hour, which holds 3% of its emails; 29% arrive in the 2 PM hour. The subject is 22 characters; its average is 32.

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Sent just before and after

Jul 2, 2026 1:01 PMBuilt strong. Built American.
Jun 22, 2026 2:00 PM25% Off the tools pros trust
Jun 19, 2026 11:02 AMStart STRONGER this summer ๐Ÿ”จ
Jun 18, 2026 4:01 PMDad Wants This Instead (this email)
Jun 17, 2026 2:00 PMHe Doesn't Need Another Tie
Jun 15, 2026 2:02 PMStock Up & Save 25% >>>
Jun 13, 2026 10:05 PM๐Ÿ›  Your Supplies Are Standing By

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