We've never done this before
Preview text: Shop 25% off all Travel Size fragrances ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀…

Using this email in an article? Credit: drift email via They Sent It, with a link to this page. Full-size image
- Subject
- We've never done this before
- Preview text
- Shop 25% off all Travel Size fragrances ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀…
- From
- hello@
drift.co - Brand
- drift
- ESP
- Klaviyo
- Sent
- Thu Sep 24, 2026, 11:30 AM ET
- Size
- 35 KB
- Images
- 29
- Links
- 21, 1 of them buttons
- Subject length
- 28 characters
Against drift's usual
Sent in its busiest hour, 11 AM, which holds 72% of its emails. The subject is 28 characters; its average is 34.
Sent just before and after
| Sep 27, 2026 11:18 AM | TSA-friendly, wallet-friendlier | |
| Sep 26, 2026 11:15 AM | Travel Sprays are 25% off | |
| Sep 25, 2026 11:15 AM | You've missed a few things | |
| Sep 24, 2026 11:30 AM | We've never done this before (this email) | |
| Sep 22, 2026 11:15 AM | Every room in Forks smells like... | |
| Sep 21, 2026 11:15 AM | The Fall Vibes are going strong | |
| Sep 20, 2026 12:03 PM | An 🍎 a day keeps the traffic blues away |
More from drift
All drift emailsNov 2, 2026 1:45 PM
A decade of good scenting?! Our best seller turns 10
Nov 1, 2026 11:15 AM
Final hours: no tricks, just 20% off 👻
Oct 31, 2026 11:15 AM
Final hours for the Twilight Limited Drop
Oct 30, 2026 11:15 AM
Flash Sale: full-size fragrances
Oct 29, 2026 12:00 PM
Oct 28, 2026 11:15 AM
Oct 24, 2026 11:15 AM
Uh oh! We think you forgot something 😨
Oct 23, 2026 11:31 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 24, 2026.









