Ella+Mila subject lines
113 subject lines averaging 35 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Aug 16, 2026 7:24 PM | Surprise 🎉 20% Off Sale Extended | 32 | You deserved it. One last chance to use code ROUTINE20. | Aug 16, 2026 7:24 PM · 32 characters. You deserved it. One last chance to use code ROUTINE20. | |
| Aug 15, 2026 7:50 PM | Ends tonight: 20% off sitewide ⏰ | 32 | It’s the final hours. Use code ROUTINE20 before it disappears. | Aug 15, 2026 7:50 PM · 32 characters. It’s the final hours. Use code ROUTINE20 before it disappears. | |
| Aug 14, 2026 5:52 PM | 48 Hours Only: 20% Off Sitewide 💕 | 33 | Your pre-fall refresh starts now. Use code ROUTINE20 for 48 hours only. | Aug 14, 2026 5:52 PM · 33 characters. Your pre-fall refresh starts now. Use code ROUTINE20 for 48 hours only. | |
| Aug 13, 2026 12:00 AM | Your Favorites Are Disappearing 👑 | 33 | Limited-edition shades are almost gone | Aug 13, 2026 12:00 AM · 33 characters. Limited-edition shades are almost gone | |
| Aug 11, 2026 10:39 AM | Your rewards are leveling up 😍✨ | 31 | Welcome to the A-List! Same points, even better perks | Aug 11, 2026 10:39 AM · 31 characters. Welcome to the A-List! Same points, even better perks | |
| Aug 8, 2026 10:00 PM | Why your current mani isn't lasting (and how to fix it) | 55 | Three things that make all the difference | Aug 8, 2026 10:00 PM · 55 characters. Three things that make all the difference | |
| Aug 5, 2026 3:56 PM | Selling Faster Than Magic ✨ | 27 | The Descendants collection won’t be here forever | Aug 5, 2026 3:56 PM · 27 characters. The Descendants collection won’t be here forever | |
| Aug 2, 2026 3:30 PM | 🚨Ends Tonight: 20% Off Sitewide | 31 | Your payday treat is here. | Aug 2, 2026 3:30 PM · 31 characters. Your payday treat is here. | |
| Aug 1, 2026 12:01 PM | ⏰ 48 Hours Only: 20% Off Sitewide | 33 | Your payday treat is here. | Aug 1, 2026 12:01 PM · 33 characters. Your payday treat is here. | |
| Jul 29, 2026 1:11 PM | Your Descendants: Wicked Wonderland Match Awaits | 48 | Soft and dreamy or bold and sparkly. Which one are you? | Jul 29, 2026 1:11 PM · 48 characters. Soft and dreamy or bold and sparkly. Which one are you? | |
| Jul 27, 2026 9:08 PM | Win the Descendants: Wicked Wonderland Set | 42 | Six shades, one giveaway. Head to Instagram to enter. | Jul 27, 2026 9:08 PM · 42 characters. Six shades, one giveaway. Head to Instagram to enter. | |
| Jul 26, 2026 12:30 PM | Final Day: $10 Off Your Favorite Nail Shades | 44 | Save on our exclusive 6-piece polish set only on Costco's website | Jul 26, 2026 12:30 PM · 44 characters. Save on our exclusive 6-piece polish set only on Costco's website | |
| Jul 25, 2026 12:00 AM | Your Summer Palette Is Waiting ☀️ | 32 | Bright, breezy shades made for the season | Jul 25, 2026 12:00 AM · 32 characters. Bright, breezy shades made for the season | |
| Jul 21, 2026 10:01 AM | Healthy Nails = Better Manis. Always. 💪 | 39 | Strengthen, nourish, and care. Shop nail care essentials | Jul 21, 2026 10:01 AM · 39 characters. Strengthen, nourish, and care. Shop nail care essentials | |
| Jul 19, 2026 1:45 PM | Grab Your $10 Costco Discount Now! 🎉 | 36 | Save on our exclusive 6-piece polish set only on Costco's website | Jul 19, 2026 1:45 PM · 36 characters. Save on our exclusive 6-piece polish set only on Costco's website | |
| Jul 16, 2026 2:07 PM | Descendants: Wicked Wonderland Is Here | 38 | Six shades inspired by a world of wonder. Shop the collection now. | Jul 16, 2026 2:07 PM · 38 characters. Six shades inspired by a world of wonder. Shop the collection now. | |
| Jul 15, 2026 2:00 PM | VIP ALERT: 10% off, today only ⚡ | 32 | Code FLASH. One day. Go. | Jul 15, 2026 2:00 PM · 32 characters. Code FLASH. One day. Go. | |
| Jul 12, 2026 8:00 PM | Juicy Lips Await You! 👄 | 23 | Creamy, glossy, velvet matte. Pick your vibe | Jul 12, 2026 8:00 PM · 23 characters. Creamy, glossy, velvet matte. Pick your vibe | |
| Jul 9, 2026 10:00 PM | The Ones You Love Most Are Back 🤍 | 33 | Fan favorites, nail care essentials, and more | Jul 9, 2026 10:00 PM · 33 characters. Fan favorites, nail care essentials, and more | |
| Jul 8, 2026 3:37 PM | Limited Edition Styles You Can't Miss! | 38 | Discover every limited-edition shade inspired by Disney's Descendants: Wicked Wonderland. | Jul 8, 2026 3:37 PM · 38 characters. Discover every limited-edition shade inspired by Disney's Descendants: Wicked Wonderland. | |
| Jul 7, 2026 10:45 PM | Your Kid's Cutest Summer Hobby Starts Here 🎨 | 44 | Kid-friendly polish they'll actually be obsessed with | Jul 7, 2026 10:45 PM · 44 characters. Kid-friendly polish they'll actually be obsessed with | |
| Jul 6, 2026 4:43 PM | Descendants Wicked Wonderland Coming Soon 👀 | 43 | Discover every limited-edition shade inspired by Disney's Descendants: Wicked Wonderland. | Jul 6, 2026 4:43 PM · 43 characters. Discover every limited-edition shade inspired by Disney's Descendants: Wicked Wonderland. | |
| Jul 4, 2026 11:30 AM | Last Chance, 15% Off Ends Tonight ⏰ | 35 | Code VIP15 is almost gone.. | Jul 4, 2026 11:30 AM · 35 characters. Code VIP15 is almost gone.. | |
| Jul 3, 2026 12:30 PM | VIP Reminder: Your 15% Off Is Here! 🎉 | 37 | You've unlocked a special discount | Jul 3, 2026 12:30 PM · 37 characters. You've unlocked a special discount | |
| Jul 1, 2026 12:30 PM | VIP Alert: 15% OFF 💅 | 20 | You've unlocked 15% off sitewide | Jul 1, 2026 12:30 PM · 20 characters. You've unlocked 15% off sitewide | |
| Jun 26, 2026 8:00 PM | Fireworks For Your Fingertips 🇺🇸 🦅 | 33 | Your July 4th Essentials Are Here | Jun 26, 2026 8:00 PM · 33 characters. Your July 4th Essentials Are Here | |
| Jun 8, 2026 10:00 PM | Our best selling base coat is.... | 33 | See for yourself 👀 | Jun 8, 2026 10:00 PM · 33 characters. See for yourself 👀 | |
| Jun 5, 2026 3:30 PM | $10 off at Costco (but not for long) 🎉 | 38 | Save on our exclusive 6-piece polish set only on Costco's website | Jun 5, 2026 3:30 PM · 38 characters. Save on our exclusive 6-piece polish set only on Costco's website | |
| Jun 1, 2026 7:01 PM | Last call for free nail polish | 30 | Hey gorgeous, This is it. Your last chance to celebrate National Nail Polish Day . For the… | Jun 1, 2026 7:01 PM · 30 characters. Hey gorgeous, This is it. Your last chance to celebrate National Nail Polish Day . For the… | |
| Jun 1, 2026 1:27 PM | National Nail Polish Day: Buy 3, Get 2 Free | 43 | Offer ends at midnight! | Jun 1, 2026 1:27 PM · 43 characters. Offer ends at midnight! | |
| May 31, 2026 1:01 PM | Special Sale Coming Tomorrow 👀 | 30 | Getting too mani emails? You can always manage your preferences or unsubscribe | May 31, 2026 1:01 PM · 30 characters. Getting too mani emails? You can always manage your preferences or unsubscribe | |
| May 29, 2026 8:00 PM | Meet Your Boldest Shades Yet | 28 | The Samba Collection brings the energy | May 29, 2026 8:00 PM · 28 characters. The Samba Collection brings the energy | |
| May 25, 2026 12:00 AM | Meet Your New Gloss Obsession | 29 | Our Jelly Collection gives nails that fresh, glass-like glow | May 25, 2026 12:00 AM · 29 characters. Our Jelly Collection gives nails that fresh, glass-like glow | |
| May 23, 2026 12:00 AM | Your Quickest Mani Yet 🏃♀️ | 24 | A quick nail routine that still looks polished | May 23, 2026 12:00 AM · 24 characters. A quick nail routine that still looks polished | |
| May 20, 2026 8:01 PM | It’s the pink for us 🩷 | 22 | From pretty pastels to punchy pop, find your perfect pink! | May 20, 2026 8:01 PM · 22 characters. From pretty pastels to punchy pop, find your perfect pink! | |
| May 19, 2026 2:16 PM | Effortless Nails Start Here | 27 | With the tea party collection | May 19, 2026 2:16 PM · 27 characters. With the tea party collection | |
| May 17, 2026 12:00 AM | The Shade Everyone Wants | 24 | Grab this favorite before it’s gone | May 17, 2026 12:00 AM · 24 characters. Grab this favorite before it’s gone | |
| May 15, 2026 9:01 AM | This Month’s Must Wear Colors | 29 | Did your shade make the cut? | May 15, 2026 9:01 AM · 29 characters. Did your shade make the cut? | |
| May 14, 2026 12:00 AM | Say Hello to Your New Purple Fave 💜 | 35 | A royal purple with a shimmer | May 14, 2026 12:00 AM · 35 characters. A royal purple with a shimmer | |
| May 10, 2026 10:26 PM | Don't forget, 20% off for Mother's Day | 38 | Find sweet gifts for a sweeter price | May 10, 2026 10:26 PM · 38 characters. Find sweet gifts for a sweeter price | |
| May 9, 2026 5:53 PM | Save 20% on your favorite nail polishes | 39 | Doesn't miss our Mother's Day Sale | May 9, 2026 5:53 PM · 39 characters. Doesn't miss our Mother's Day Sale | |
| May 8, 2026 1:02 PM | Celebrate Mom With 20% OFF | 26 | Gifts she’ll actually use, love, and show off. | May 8, 2026 1:02 PM · 26 characters. Gifts she’ll actually use, love, and show off. | |
| May 7, 2026 3:07 PM | Our Mother's Day Sale is LIVE 🩷 | 31 | Get 20% off with code MOM20 | May 7, 2026 3:07 PM · 31 characters. Get 20% off with code MOM20 | |
| May 5, 2026 12:01 PM | The ultimate Mother's Day gift guide 💝 | 38 | Gifts from $10 to $100 | May 5, 2026 12:01 PM · 38 characters. Gifts from $10 to $100 | |
| May 4, 2026 10:42 AM | 50% Off These 2 Bundles | 23 | Just in time for Mother’s Day 🩷 | May 4, 2026 10:42 AM · 23 characters. Just in time for Mother’s Day 🩷 | |
| Apr 27, 2026 9:02 AM | The Basics of Beautiful Nails | 29 | Small steps, better results. | Apr 27, 2026 9:02 AM · 29 characters. Small steps, better results. | |
| Apr 25, 2026 5:30 PM | Last call for 25% off | 21 | Expires at midnight! | Apr 25, 2026 5:30 PM · 21 characters. Expires at midnight! | |
| Apr 24, 2026 2:58 PM | Officially at Costco 🎉 | 22 | Shop our exclusive 6-piece polish set | Apr 24, 2026 2:58 PM · 22 characters. Shop our exclusive 6-piece polish set | |
| Apr 22, 2026 11:30 AM | Better for you. Better for the planet 🌎 | 39 | Clean, conscious color you can feel good about | Apr 22, 2026 11:30 AM · 39 characters. Clean, conscious color you can feel good about | |
| Apr 20, 2026 10:00 PM | Polish You Can Feel Good About | 30 | Clean color without compromise | Apr 20, 2026 10:00 PM · 30 characters. Clean color without compromise |
Based on 113 emails received from Mar 16 to Nov 5, 2026. Times in US Eastern. How we collect