The lore behind the emails that print money
Preview text: Most brands have a voice for their designed emails Almost none have one for text/Yapper…
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- Subject
- The lore behind the emails that print money
- Preview text
- Most brands have a voice for their designed emails Almost none have one for text/Yapper…
- From
- matias@
email-engineers.com - Brand
- Email Engineers
- ESP
- Klaviyo
- Sent
- Tue Jun 2, 2026, 11:02 AM ET
- Sent to
- email-engineers.com, new.email-engineers.com
- Size
- 54 KB
- Images
- 7
- Links
- 4, 2 of them buttons
- Subject length
- 43 characters
Against Email Engineers's usual
Sent in its busiest hour, 11 AM, which holds 28% of its emails. The subject is 43 characters; its average is 44.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Matias Perelli - Email Engineers <[email protected]>
- Subject
- The lore behind the emails that print money
- Date
- Tue, 02 Jun 2026 15:02:10 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-89
- Return-Path domain
- klaviyo.email-engineers.com
- DKIM signature
- d=email-engineers.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- from o1401.shared.klaviyomail.com [168.245.125.63] by our receiving server with ESMTPS
- by recvd-…-hwrbs with SMTP
- from (unnamed) by geopod-ismtpd-89 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Jun 5, 2026 2:54 PM | The exact kind of email copywriting required to sell to people who are apathetic, indifferent, and have brain-rotted attention spans | |
| Jun 4, 2026 11:00 AM | The Builder's Reflex | |
| Jun 3, 2026 11:00 AM | A confession that makes me sound stupid | |
| Jun 2, 2026 11:02 AM | The lore behind the emails that print money (this email) | |
| Jun 1, 2026 11:02 AM | How to hire an email agency | |
| May 31, 2026 11:34 AM | We made plumbers read 800 words | |
| May 30, 2026 12:59 PM | He paid me $5k for this Klaviyo "secret" |