Why we don't send product emails
Preview text: A low-converting email makes the product the main character. It focuses on the engineering…
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- Subject
- Why we don't send product emails
- Preview text
- A low-converting email makes the product the main character. It focuses on the engineering…
- From
- matias@
email-engineers.com - Brand
- Email Engineers
- ESP
- Klaviyo
- Sent
- Thu Apr 2, 2026, 10:41 AM ET
- Sent to
- email-engineers.com, new.email-engineers.com
- Size
- 50 KB
- Images
- 2
- Links
- 2, 1 of them buttons
- Subject length
- 32 characters
Against Email Engineers's usual
Sent in the 10 AM hour, which holds 20% of its emails; 28% arrive in the 11 AM hour. The subject is 32 characters; its average is 44.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Matias Perelli - Email Engineers <[email protected]>
- Subject
- Why we don't send product emails
- Date
- Thu, 02 Apr 2026 14:41:02 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-87
- Return-Path domain
- klaviyo.email-engineers.com
- DKIM signature
- d=email-engineers.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- from o1399.shared.klaviyomail.com [149.72.95.94] by our receiving server with ESMTPS
- by recvd-…-jtcg6 with SMTP
- from (unnamed) by geopod-ismtpd-87 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Apr 5, 2026 11:21 AM | The difference between a $1,000 email and a $10,000 email is not deliverability | |
| Apr 4, 2026 10:56 AM | The "clamping down" effect that can make customers far less responsive to your emails | |
| Apr 3, 2026 9:46 AM | Gemini sentenced this guy's store | |
| Apr 2, 2026 10:41 AM | Why we don't send product emails (this email) | |
| Apr 1, 2026 3:29 PM | Good marketing isn't creative | |
| Mar 31, 2026 11:08 AM | Your Klaviyo looks fine and that's the problem | |
| Mar 29, 2026 10:55 AM | The boring way to make email predictable |