Stop trusting "hypoallergenic" labels. Seriously!

Preview text: No regulations. No standards. Just a marketing word — here's what to look for instead.

Monday, Mar 23, 2026 at 2:27 PM EasternKlaviyo

EpiLynxStop trusting "hypoallergenic" labels. Seriously!

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Subject: Stop trusting "hypoallergenic" labels. Seriously!
Preview text: No regulations. No standards. Just a marketing word — here's what to look for instead.
From: inquiries@epilynx.com
Brand: EpiLynx
ESP: Klaviyo
Sent: Mon Mar 23, 2026, 2:27 PM ET
Size: 39 KB
Images: 8
Links: 7, 6 of them buttons
Subject length: 49 characters

Against EpiLynx's usual

Sent in the 2 PM hour, which holds 4% of its emails; 26% arrive in the 10 AM hour. The subject is 49 characters; its average is 46.

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