They Sent It

The pasta wasn't the problem

The problem was what happened to it after you ate it.

Esteem StrongFriday, May 8, 2026 at 12:00 AM EasternKlaviyo
Esteem StrongThe pasta wasn't the problem
Subject
The pasta wasn't the problem
Preview text
The problem was what happened to it after you ate it.
From
dave@esteemstrong.com
Sent
Fri May 8, 2026, 12:00 AM ET
Size
34 KB
Images
8
Links
7, 4 of them buttons
Subject length
28 characters

Against Esteem Strong's usual

Sent in the 12 AM hour, which holds 15% of its emails; 16% arrive in the 11 PM hour. The subject is 28 characters; its average is 35.

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Sent just before and after

May 15, 2026 12:00 AMYour body has a second shift. Are you using it?
May 13, 2026 1:20 AMTwo bad nights wiped out four days of work
May 11, 2026 2:00 AMThis village's secret has nothing to do with diet
May 8, 2026 12:00 AMThe pasta wasn't the problem (this email)
May 5, 2026 11:00 PMYou're wasting 8 hours every night
May 3, 2026 10:30 PMWanna feel like yourself again like David did?
May 2, 2026 9:35 AMHere's an exclusive gift for you! 💪

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