They Sent It

Sour Grape is back. Possibly for the last time.

New hemp rules could cap gummies at 5 mg by Dec 11. Here's the real story.

EvnTuesday, Nov 3, 2026 at 2:15 AM EasternKlaviyo
EvnSour Grape is back. Possibly for the last time.
Subject
Sour Grape is back. Possibly for the last time.
Preview text
New hemp rules could cap gummies at 5 mg by Dec 11. Here's the real story.
From
info@evn-cbd.com
Brand
Evn
Sent
Tue Nov 3, 2026, 2:15 AM ET
Size
49 KB
Images
6
Links
10, 5 of them buttons
Subject length
47 characters

Against Evn's usual

Sent in the 2 AM hour, which holds 5% of its emails; 54% arrive in the 9 AM hour. The subject is 47 characters; its average is 28.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

Subject
Sour Grape is back. Possibly for the last time.
Date
Tue, 03 Nov 2026 07:15:13 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.evn-cbd.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.evn-cbd.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Nov 6, 2026 10:18 AMThe Ban Update
Nov 3, 2026 2:15 AMSour Grape is back. Possibly for the last time. (this email)
Oct 30, 2026 3:15 AMGuava Passionfruit. Less THC, more control.
Oct 27, 2026 3:12 AMGuava Passionfruit just dropped
Oct 19, 2026 2:10 AMLast call for Sour Apple
Oct 16, 2026 9:16 AMWhat should we sip next?
Oct 13, 2026 8:30 PMHow long does a THC high actually last?

More from Evn

All Evn emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.