Winter Sale is live: 50% off everything

Preview text: Jackets, vests, chaps and gloves are already half off. No code needed.

First MFGFriday, Nov 6, 2026 at 8:00 PM EasternKlaviyo
First MFGWinter Sale is live: 50% off everything
Subject
Winter Sale is live: 50% off everything
Preview text
Jackets, vests, chaps and gloves are already half off. No code needed.
From
orders@firstmfg.com
Sent
Fri Nov 6, 2026, 8:00 PM ET
Sent to
Colombia (firstmfg.co), firstmfg.com, firstmfg.org
Size
31 KB
Images
12
Links
29, 8 of them buttons
Subject length
39 characters

Against First MFG's usual

Sent in its busiest hour, 8 PM, which holds 39% of its emails. The subject is 39 characters; its average is 41.

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Sent just before and after

Nov 8, 2026 8:01 PMStill 50% off. Still everything.
Nov 8, 2026 8:00 PMBuilt for the cold, priced at half
Nov 6, 2026 8:01 PM❄️ Half off. Every piece. Starts now.
Nov 6, 2026 8:00 PMWinter Sale is live: 50% off everything (this email)
Nov 1, 2026 8:01 PMA few hours left at 60% off ⏳
Nov 1, 2026 8:00 PMYour last shot at 60% off
Nov 1, 2026 12:04 PMLast call: 60% off ends tonight

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