You're probably doing this in the wrong order
Preview text: One of these four is easy to skip completely.
Using this email in an article? Credit: Frasé Skin email via They Sent It, with a link to this page. Full-size image
- Subject
- You're probably doing this in the wrong order
- Preview text
- One of these four is easy to skip completely.
- From
- customers@
fraseskin.com.au - Brand
- Frasé Skin
- ESP
- Klaviyo
- Sent
- Fri Sep 25, 2026, 4:45 AM ET
- Sent to
- fraseskin.com, Australia (fraseskin.com.au)
- Size
- 50 KB
- Images
- 18
- Links
- 18, 5 of them buttons
- Subject length
- 45 characters
Against Frasé Skin's usual
Sent in its busiest hour, 4 AM, which holds 42% of its emails. The subject is 45 characters; its average is 30.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Zac & Beau | Frasé Skin <[email protected]>
- Subject
- You're probably doing this in the wrong order
- Date
- Fri, 25 Sep 2026 08:45:11 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-46
- Return-Path domain
- support.fraseskin.com.au
- DKIM signature
- d=fraseskin.com.au s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-pwgx6 with SMTP
- from (unnamed) by geopod-ismtpd-46 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 1, 2026 5:00 AM | Why we started Frasé | |
| Sep 29, 2026 5:00 AM | One for the morning. One for the night. Done. | |
| Sep 27, 2026 5:00 AM | The kind of stuff you'd probably DM us about | |
| Sep 25, 2026 4:45 AM | You're probably doing this in the wrong order (this email) | |
| Sep 23, 2026 5:00 AM | Spring's not coming. It's already here. | |
| Sep 18, 2026 5:01 AM | We dropped our SPF price | |
| Sep 15, 2026 5:00 AM | Almost nobody at the footy knew what SPF means |
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Oct 22, 2026 4:00 AM
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Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 25, 2026.
