What makes a product become a staple?
Preview text: Why people keep buying Freddie
Using this email in an article? Credit: Freddie email via They Sent It, with a link to this page. Full-size image
- Subject
- What makes a product become a staple?
- Preview text
- Why people keep buying Freddie
- From
- hello@
buyfreddie.com - Brand
- Freddie
- ESP
- Klaviyo
- Sent
- Thu Sep 17, 2026, 9:02 AM ET
- Sent to
- buyfreddie.com, freddieco.com
- Size
- 52 KB
- Images
- 7
- Links
- 10, 7 of them buttons
- Subject length
- 37 characters
Against Freddie's usual
Sent in its busiest hour, 9 AM, which holds 55% of its emails. The subject is 37 characters; its average is 38.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- FREDDIE <[email protected]>
- Subject
- What makes a product become a staple?
- Date
- Thu, 17 Sep 2026 13:02:43 +0000
- Message-ID domain
- klaviyomail.com
- Return-Path domain
- k3.mail.buyfreddie.com
- DKIM signature
- d=shared.klaviyomail.com s=def1; d=mail.buyfreddie.com s=mtd1
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP
Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse
Sent just before and after
| Sep 19, 2026 9:01 AM | What are you really keeping the jug for? | |
| Sep 18, 2026 9:04 AM | National CleanUp Day offer is live | |
| Sep 18, 2026 9:00 AM | National CleanUp Day offer is live | |
| Sep 17, 2026 9:02 AM | What makes a product become a staple? (this email) | |
| Sep 15, 2026 9:01 AM | The tiny sheet that turns into an everyday cleaner | |
| Sep 13, 2026 9:00 AM | Does your cleaner leave smears after wiping? | |
| Sep 12, 2026 4:01 PM | The mess isn’t waiting for the right bottle |
More from Freddie
All Freddie emailsFresh sheets. Extra towels. Big savings.
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3 Free Gifts + Big Savings on Value Boxes*
Nov 7, 2026 9:00 AM
Up to 64% off Value Box + 4 free gifts*
Nov 7, 2026 8:01 AM
You already picked tomorrow’s outfit
Nov 5, 2026 9:01 AM
Your laundry basket had a good weekend
Nov 2, 2026 9:02 AM
After Halloween, laundry is still laundry
Oct 31, 2026 9:00 AM
What Rae & Carrie Said About Freddie
Oct 30, 2026 1:21 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 17, 2026.
