They Sent It

"But it doesn't use fluoride."

Our toothpaste supports enamel in different ways.

FyggThursday, Sep 17, 2026 at 1:31 PM EasternKlaviyo
Fygg"But it doesn't use fluoride."
Subject
"But it doesn't use fluoride."
Preview text
Our toothpaste supports enamel in different ways.
From
support@fygg.com
Brand
Fygg
Sent
Thu Sep 17, 2026, 1:31 PM ET
Size
33 KB
Images
6
Links
6, 1 of them buttons
Subject length
30 characters

Against Fygg's usual

Sent in its busiest hour, 1 PM, which holds 71% of its emails. The subject is 30 characters; its average is 36.

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From
Dr. Mark @ Fygg <[email protected]>
Subject
"But it doesn't use fluoride."
Date
Thu, 17 Sep 2026 17:31:42 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.fygg.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.fygg.com s=mtd1
List-Unsubscribe
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  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Sep 22, 2026 1:31 PMLast day to save 15% on microbiome-safe oral care
Sep 21, 2026 1:31 PMOne day left
Sep 19, 2026 1:30 PMDo you know these 6 toothpaste myths?
Sep 17, 2026 1:31 PM"But it doesn't use fluoride." (this email)
Sep 15, 2026 1:40 PMYour savings stack this September
Sep 13, 2026 1:30 PMThe MOST commonly used word in our reviews.
Sep 12, 2026 1:30 PMYour enamel just called for backup.

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