EXTRA 50% OFF SALE*? Say less.

Preview text: Take an EXTRA 50% OFF selected sale styles*. Limited time only.

General Pants Co.Friday, Mar 20, 2026 at 2:00 AM EasternKlaviyo
General Pants Co.EXTRA 50% OFF SALE*? Say less.
Subject
EXTRA 50% OFF SALE*? Say less.
Preview text
Take an EXTRA 50% OFF selected sale styles*. Limited time only.
From
gp@email.generalpants.com
Sent
Fri Mar 20, 2026, 2:00 AM ET
Sent to
generalpants.com
Size
60 KB
Images
13
Links
18, 5 of them buttons
Subject length
30 characters

Against General Pants Co.'s usual

Sent in the 2 AM hour, which holds 9% of its emails; 43% arrive in the 3 AM hour. The subject is 30 characters; its average is 36.

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Sent just before and after

Apr 5, 2026 3:00 AMNOTHING OVER $50* SALE
Apr 3, 2026 5:01 PMFLASH SALE: UP TO 80% OFF*
Apr 1, 2026 2:00 AMUP TO 80% OFF 100’s of styles*
Mar 31, 2026 2:01 AM7 HOURS LEFT 🚨 EXTRA 50% OFF SALE*
Mar 29, 2026 9:00 PMEXTENDED: EXTRA 50% OFF SALE + UP TO 40% OFF NEW ARRIVALS*
Mar 22, 2026 9:01 PMEXTENDED: 30% OFF ALMOST EVERYTHING*
Mar 20, 2026 2:00 AMEXTRA 50% OFF SALE*? Say less. (this email)

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