Why wait?

Preview text: Psst...there's a discount with your name on it! Use it before it's gone!

Grafton CollectionTuesday, Jul 28, 2026 at 9:59 AM EasternKlaviyo
Grafton CollectionWhy wait?
Subject
Why wait?
Preview text
Psst...there's a discount with your name on it! Use it before it's gone!
From
send@graftoncollection.com
Sent
Tue Jul 28, 2026, 9:59 AM ET
Size
84 KB
Images
17
Links
16, 6 of them buttons
Subject length
9 characters

Against Grafton Collection's usual

Sent in the 9 AM hour, which holds 3% of its emails; 28% arrive in the 10 AM hour. The subject is 9 characters; its average is 40.

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Sent just before and after

Jul 31, 2026 10:23 AMHear our customers out...
Jul 30, 2026 9:59 AMFinal countdown!
Jul 29, 2026 10:22 AMWe've got something special for you.
Jul 29, 2026 10:22 AMWelcome graftoncollection-com-v3...
Jul 28, 2026 9:59 AMWhy wait? (this email)
Jul 27, 2026 9:59 AMWelcome, graftoncollection-com-v3!
Jul 27, 2026 9:59 AMWelcome graftoncollection-com-v3, you deserve the best!

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