SUMO weather. It's a thing.

Preview text: Let's just say the vibes are layered

Half Bak'dThursday, Oct 15, 2026 at 3:57 PM EasternKlaviyo
Half Bak'dSUMO weather. It's a thing.
Subject
SUMO weather. It's a thing.
Preview text
Let's just say the vibes are layered
From
hello@half-bakd.com
Sent
Thu Oct 15, 2026, 3:57 PM ET
Sent to
half-bakd.com, halfbakdbrands.com, halfbakdconnect.com, halfbakdpartners.com
Size
54 KB
Images
17
Links
21, 2 of them buttons
Subject length
27 characters

Against Half Bak'd's usual

Sent in the 3 PM hour, which holds 2% of its emails; 24% arrive in the 12 PM hour. The subject is 27 characters; its average is 30.

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What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
HALF BAK'D <[email protected]>
Subject
SUMO weather. It's a thing.
Date
Thu, 15 Oct 2026 19:57:47 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.half-bakd.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.half-bakd.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Oct 21, 2026 11:02 AMBOO! 31% off everything 👻
Oct 20, 2026 5:40 PMReady to chill out? 🌱
Oct 19, 2026 4:21 PMThe newest hotspot: In-da-couch
Oct 15, 2026 3:57 PMSUMO weather. It's a thing. (this email)
Oct 15, 2026 3:33 AMReady to chill out? 🌱
Oct 14, 2026 9:11 PMDid you claim your discount? 🍃
Oct 14, 2026 12:55 PMYour go-tos just moved!

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