Your SPARKLESTIK era starts here

Preview text: 12-hour sparkle, zero effort

Half MagicThursday, May 28, 2026 at 2:09 PM EasternKlaviyo
Half MagicYour SPARKLESTIK era starts here
Subject
Your SPARKLESTIK era starts here
Preview text
12-hour sparkle, zero effort
From
noreply@halfmagicbeauty.com
Sent
Thu May 28, 2026, 2:09 PM ET
Size
46 KB
Images
17
Links
17, 4 of them buttons
Subject length
32 characters

Against Half Magic's usual

Sent in the 2 PM hour, which holds 5% of its emails; 21% arrive in the 11 AM hour. The subject is 32 characters; its average is 37.

Report this email

Sent just before and after

Jun 5, 2026 10:32 AMPssst! Your next obsession is 10% off 👈
Jun 5, 2026 4:15 AMThis glitter just won beauty’s top honor
May 31, 2026 5:00 AMHere's to the finale—and feeling everything ✨
May 28, 2026 2:09 PMYour SPARKLESTIK era starts here (this email)
May 22, 2026 3:15 AMLimited Edition: Euphoria x Half Magic T-Shirt
May 20, 2026 1:19 PMTwo shades, one unforgettable glow
May 15, 2026 7:00 PMIt’s Our Birthday — You Get the Gift 🎂✨

More from Half Magic

All Half Magic emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 41,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.