Hilaine email archive

Don't Just Take Our Word For It

Oct 5, 2026 2:31 PM

We've never done a sale like this before

Oct 5, 2026 11:05 AM

We're running out of sizes!

Oct 4, 2026 6:03 PM

You've Got 10% OFF

Oct 4, 2026 2:29 PM

Why 40,000+ women swear by this bra

Oct 3, 2026 2:27 PM

It's the biggest sale we've ever done

Oct 3, 2026 11:49 AM

Still Thinking About It?

Oct 2, 2026 3:26 PM

Payday recently? Get $50 off Soft Cloud!

Oct 2, 2026 2:23 PM

Look two sizes smaller

Oct 2, 2026 10:54 AM

The price? $19

Sep 29, 2026 10:48 AM

This bra is now only $19

Sep 28, 2026 11:08 AM

$19 bras goes public tomorrow

Sep 27, 2026 11:14 AM

Get two bras and save $100!

Sep 25, 2026 6:32 PM

Which color are you wearing first?

Sep 24, 2026 11:12 AM

Our bestselling bra is 72% OFF

Sep 23, 2026 5:24 PM

All Soft Cloud Bras Are $19

Sep 22, 2026 11:04 PM

Our BIGGEST Sale Of The Year

Sep 22, 2026 6:22 PM

The top you love but never wear

Sep 19, 2026 11:06 AM

Are you dreading sweater weather?

Sep 17, 2026 11:45 AM

Because You Deserve Better Than

Sep 16, 2026 6:49 PM

Don't Just Take Our Word For It

Sep 15, 2026 6:41 PM

You've Got 10% OFF

Sep 14, 2026 6:41 PM

Why 40,000+ women swear by this bra

Sep 13, 2026 6:38 PM

Your day is already planned

Sep 13, 2026 6:22 PM

Still Thinking About It?

Sep 12, 2026 7:39 PM

You have two paths

Sep 12, 2026 3:03 PM

Last call for our Labor Day Sale!

Sep 7, 2026 11:09 AM

She didn't expect this from her bra

Sep 6, 2026 5:32 PM

Your last summer skipping those tops

Sep 4, 2026 12:30 PM

That bra that flattened you?

Sep 1, 2026 5:59 PM